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Summary [electronic resource] : New Strategies for Today's Customer-Driven Economy
ISBN:
9782511021194
Title:
Summary [electronic resource] : New Strategies for Today's Customer-Driven Economy
Author:
Publishing, BusinessNews.
Personal Author:
Publication Information:
Cork : Primento Digital, 2014.
Physical Description:
1 online resource (43 p.)
General Note:
Description based upon print version of record.
Contents:
Title page; Book Presentation; Book Abstract; Important Note About This Ebook; Summary of Moments Of Truth (Jan Carlzon); 1. Jan Carlzon's Business Career Highlights; 2. What is the ''Moment of Truth'' For Any Business?; 3. Characteristics of the Customer-Driven Company; 4. Building a Customer-Driven Company; 5. Managing a Customer-Driven Company; 6. Employees and a Customer-Driven Company; 7. Communications and the Customer-Driven Company; About the Summary Publisher; Copyright
Format:
Electronic Resources
Electronic Access:
Click here to view book
Publication Date:
2014
Publication Information:
Cork : Primento Digital, 2014.