by
Lawley, Brian.
Call Number
658.827 22
Publication Date
2010
Format:
Electronic Resources
Relevance:
36602.3789
by
Goldenberg, Jacob, 1962-
Call Number
658.57 22
Publication Date
2002
Format:
Electronic Resources
Relevance:
3.0110
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by
Lawley, Brian.
Call Number
658.56 22
Publication Date
2009
Format:
Electronic Resources
Relevance:
1.6289
by
Hauptly, Denis J.
Call Number
658.575 22
Publication Date
2008
Format:
Electronic Resources
Relevance:
1.6005
by
Winsor, John.
Call Number
658.8
Publication Date
2010
Summary
Completely updated first paperback edition of a landmark title by the foremost expert on "co-creation."
Format:
Electronic Resources
Relevance:
1.5953
by
Gratton, Dean A.
Call Number
621.384 22
Publication Date
2007
Summary
In a constant stream of new ideas, wireless technologies continue to emerge offering a range of capabilities, each affording simplicity and ease-of-use. Such diversity and choice should surely beg the question, are manufacturers using the right technology for the right product? Developing Practical Wireless Applications will explore this question and, in doing so, will illustrate many of the wireless technologies currently available whilst drawing upon their individual strengths and weaknesses. More specifically, the book will draw your attention to the diverse collection of standardized and proprietary solutions available to manufacturers. As developers and innovators your choices are not restricted to any norm and, as such, a standardized or proprietary solution may afford you greater benefits in realising any product roadmap. Developing Practical Wireless Applications will provide you with a comprehensive understanding of how each technology works, coupled with an exploration into overlapping, complementary and competing technologies. In establishing this foundation, we will explore wireless applications in their context and address their suitability. In contrast, the book also considers the practicality of a wireless world in an attempt to better understand our audience and specific demographic groups. Coupled with a richer understanding of our consumers, along with our technology make-up we can indeed target wireless products more effectively. *Explores techniques used to attack wireless networks including WarXing, WarChalking, BlueJacking, and BlueSnarfing *Discusses applications utilizing ZigBee, NFC, RFID, Ultra-Wideband and WirelessUSB (WiMedia) *Details Bluetooth 2.x +EDR and introduces the v3.0 (BToverUWB) specification *Includes fundamental introductions to WiFi, namely 802.11i, 802.11p and 802.11n *Compares personal-area and wide-area communications including 3G, HSDPA, 4G, and WiMAX, as well as introducing Wireless Convergence.
Format:
Electronic Resources
Relevance:
1.5658
by
Annacchino, Marc A.
Call Number
658.575 22
Publication Date
2007
Summary
Product Development begins with an understanding of market needs, within a sound business model, a well-defined financial strategy, and well-thought-out strategic goals. This new book by industry-expert Marc Annacchino, will help the professional engineer, manager, marketer, and all others who must come together as a working team, to better understand their respective roles and responsibilities in that process. Today, speeding the right value proposition to the market can make all the difference between success and failure. With case examples, organizational analysis and project planning tools, this new book looks at that longer, organizational view of product development, and how that view can improve product development cycle times and better take advantage of new market opportunities. It will help the product development team better adapt to change and a dynamic market in todays global economy through product platform management, and do so rationally and reliably. And it will help product development professionals to look for hidden value in existing product lines as they plan for that change and growth ahead. Provides product development professionals with the concepts and tools for a more integrated, successful product development cycle Promotes a more coherent deployment of managers, engineers, marketers, and sales personnel to achieve results within market opportunity in terms of time, cost and performance. Shows how to better identify and target product value propositions in product line extensions and in securing new markets.
Format:
Electronic Resources
Relevance:
1.5491
by
Pruitt, John.
Call Number
658.503 22
Publication Date
2006
Summary
"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing"--Resource description page.
Format:
Electronic Resources
Relevance:
1.5462
by
Ong, S. K., 1969-
Call Number
745.2 22
Publication Date
2008
Summary
Efficient management of product information is vital for manufacturing enterprises in this information age. Considering the proliferation of product information, tight production schedules, and intense market competition, human intelligence alone cannot meet the requirements of efficient product development. Technologies and tools that support information management are urgently needed. This volume presents the design reuse methodology to support product development. Significant efforts have been made to create an intelligent and optimal design environment by incorporating the contemporary technologies in product family design, artificial intelligence, neural networks, information theories, etc. This volume covers both theoretical topics and implementation strategies, with detailed case studies to help readers gain an insight in areas such as product information modeling, information analysis, engineering optimization, production cost estimation, and product performance evaluation.
Format:
Electronic Resources
Relevance:
1.5104
by
Cohen, Greg.
Call Number
005.1068 C678A 2010 22
Publication Date
2010
Format:
Electronic Resources
Relevance:
1.1728
by
Boatwright, Peter.
Call Number
658.575
Publication Date
2010
Summary
Built to Love reveals how companies can create captivating products that energize the marketplace and set the standard for what customers want and expect. Firms often hope the answer is to produce the latest high technology devices only to find that they fail to light up the marketplace. Or firms rely on ads that overstate or mislead, leaving the customer disappointed and disillusioned. Instead, a deeper emotional engagement between the customer and product is required, regardless of whether the products are physical products, services, technologies, software, systems, or brands. Using a com.
Format:
Electronic Resources
Relevance:
1.0405
by
Pine, B. Joseph, author.
Call Number
658.56 PIN
Publication Date
2011
Summary
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages. And though the world has changed in many ways since then, the way to a customer's heart has not. In fact, the idea of staging experiences to leave a memorableand lucrativeimpression is now more relevant than ever. With an ongoing torrent of brands attacking consumers from all sides, how do you make yours stand out? Welcome to the new Experience Economy. With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential audience. It offers new rich examplesincluding the U.S. Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and othersto show fresh approaches to scripting and staging compelling experiences, while staying true to the very real economic conditions of the day.
Format:
Electronic Resources
Relevance:
0.9678
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