The business of hotels / S. Medlik, H. Ingram.

ISBN:

9780750641159

Title:

Author:

Medlik, S. (Slavoj), 1928-

Personal Author:

Medlik, S. (Slavoj), 1928-

Edition:

4th ed.

Publication Information:

Oxford : Butterworth-Heinemann, 2000.

Physical Description:

xviii, 222 p. : ill. ; 24 cm.

General Note:

Previous ed.: 1994.

Subject Term:

Hotel management.

Added Author:

Ingram, Hadyn.

Format:

Books

Publication Date:

2000

Publication Information:

Oxford : Butterworth-Heinemann, 2000.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
647.94068 MED	Book	1	Standard shelving location	Searching... Unknown
647.94068 MED	Week loan	2	Standard shelving location	Searching... Unknown

The fully revised edition of this well-known text by an experienced author, consultant and educator follows the structure and approach which has proved so successful since its first publication in 1980. The book examines the hotel as a business providing commercial hospitality. It focuses on markets, money and people, and uses examples from hotel operations throughout the world. This new edition is the outcome of a thorough revision of an established text. The new material includes a comprehensive profile of the hotel business in the 1990's and includes data, quotes and extracts from a wide range of authoritative industry sources.

List of Tables	p. ix
List of Figures	p. xi
Preface to the First Edition	p. xiii
Preface to the Fourth Edition	p. xvii
Part I The Concepts of Hotels and Hospitality	p. 1
1 Staying Away from Home	p. 3
The Importance of Hotels
Travel and Hotels
Two Centuries of Hotelkeeping
Hotels in the Total Accommodation Market
Hotel Location
Types of Hotels
A Review So Far
2 Hotel Products and Markets	p. 13
The Hotel as a Total Market Concept
Hotel Facilities and Services as Products
Hotel Accommodation Markets
Hotel Catering Markets
Sources of Hotel Demand
Hotel Market Areas
Hotel Market Segmentation
Buying and Paying for Hotel Services
Hotel Marketing Orientation
3 Hotel Policies, Philosophies and Strategies	p. 25
Objectives and Policies
General and Sectional Policies
Policy Formulation, Communication and Review
Hotel Philosophies
Hotel Plans and Strategies
The Framework of Hotel Management
Part II The Structure of the Hotel Industry	p. 37
4 The Small Hotel	p. 39
Products and Markets
Ownership and Finance
Organization and Staffing
Accounting and Control
The Future of the Small Hotel
Consortia
5 Hotel Groups	p. 50
Hotel Group Operations
Advantages of Groups
Problems of Groups
Scope for Centralization
A Concentrated Hotel Group: an Illustration
A Dispersed Hotel Group: an Illustration
6 International Hotel Operations	p. 63
Products
Markets
Ownership and Finance
Organization and General Approach
Part III The Hotel and its Functions: Guest Services	p. 77
7 Rooms and Beds	p. 79
Room Sales
Mail and Other Guest Services
Uniformed Services
Hotel Housekeeping
Organization and Staffing
Accounting and Control
8 Food and Drink	p. 89
The Food Cycle
The Beverage Cycle
Hotel Restaurants
Hotel Bars
Room Service
Functions
Food and Beverage Support Services
Organization and Staffing
Accounting and Control
9 Miscellaneous Guest Services	p. 102
Guest Telephones
Guest Laundry
Rentals and Concessions
Other Sources of Income
Accounting and Control
Part IV Hotel Support Services	p. 111
10 Marketing	p. 113
From Production to Sales to Marketing
The Marketing Concept
Special Features of Hotel Marketing
The Marketing Cycle
Marketing Resources
Yield and Quality Management
Hotels in the Total Tourist Product
11 Property Ownership and Management	p. 127
Property Ownership
Property Operation and Maintenance
Facilities Management
Energy
Hotels and the Environment
12 Finance and Accounts	p. 135
The Hotel Balance Sheet
Balance Sheet Ratios and Analysis
The Hotel Profit and Loss Statement
Profit and Loss Ratios and Analysis
Hotel Operating Profit
Balance Sheet and Profit and Loss Relationships
Part V People and Procedures	p. 147
13 Hotel Organization	p. 149
Rooms
Food and Beverages
Miscellaneous Guest Services
Hotel Support Services
The Management Structure
Organization Structure of a Large Hotel: an Illustration
Accounting and Control
Information Technology in Hotels
14 Hotel Staffing	p. 163
Determinants of Hotel Staffing
Hotel Products and Staffing
Organization of the Human Resource Function
Organization of Training
Functions of the Training Division
15 Performance in Hotels	p. 171
Criteria of Performance
Financial Perspective
Internal Business Perspective
Innovation and Learning Perspective
Customer Perspective
Some Ways to Higher Productivity
Appendices	p. 183
A Travel and Hotels in the United Kingdom in the 1990s	p. 185
B Travel and Hotels in America in the 1990s	p. 187
C Global Capacity of Hotels and Similar Establishments, 1995	p. 189
D Hotel Occupancies in Selected Countries 1994, 1995, 1996	p. 191
E Leading Hotel Groups World-wide	p. 192
F Leading Hotel Groups in Europe	p. 194
G Leading Hotel Consortia	p. 196
H Horwath International Reports	p. 197
I Select List of Hotel and Related Organizations	p. 199
J Select List of Hotel Periodicals	p. 202
K Suggested Further Reading	p. 205
Select Bibliography	p. 209
Index	p. 214

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