by
Allen, Johnny.
Call Number
658.456 FES
Publication Date
2011
Summary
The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. This offers students a current, relevant textbook for their study and professional reference.
Format:
Books
Relevance:
67237.9844
by
Tarlow, Peter E.
Call Number
658.456 TAR
Publication Date
2002
Format:
Books
Relevance:
67234.6641
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by
Wrathall, Jeff.
Call Number
658.456 WRA
Publication Date
2011
Format:
Books
Relevance:
63392.0078
by
Tassiopoulos, Dimitri.
Call Number
658.456 EVE
Publication Date
2010
Format:
Books
Relevance:
60139.4375
by
Shone, Anton.
Call Number
658.456 SHO
Publication Date
2004
Summary
"This is the essential guide for anyone who needs to know how to organize a special event: a festival, a celebration party, a media launch or an annual fete. The authors' combination of industry experience, expertise and a lively approach make this an ideal book for students of Events Management, Business, Tourism, Media Studies and related courses as well as being a valuable handbook for practitioners currently organizing events."--BOOK JACKET.
Format:
Books
Relevance:
57341.1719
by
Allen, Johnny, author.
Call Number
658.456 ALL
Publication Date
2021
Summary
This book serves as a concise yet comprehensive, step-by-step handbook for modern event management. This Essentials edition gives students contemporary lessons and insights that they can relate to. It brings theory to life through copious practical examples, illustrative diagrams and unique case studies demonstrating best practices and pitfalls. Industry experts from across APAC?s event planning sector have contributed content to key contemporary topics including sustainability, risk management, project management and strategic alignment to client goals.
Format:
Books
Relevance:
57340.6563
7.
by
Goldblatt, Joe Jeff, 1952-
Call Number
658.456 GOL
Publication Date
2002
Format:
Books
Relevance:
54897.1602
by
Van der Wagen, Lynn.
Call Number
658.456 VAN
Publication Date
2007
Format:
Books
Relevance:
52744.8672
by
Getz, Donald, 1949-, author.
Call Number
658.456 GET
Publication Date
2018
Format:
Books
Relevance:
52744.5508
by
Van der Wagen, Lynn, author.
Call Number
658.456 VAN
Publication Date
2018
Format:
Books
Relevance:
49101.0625
by
Mallen, Cheryl.
Call Number
394.2068 MAL
Publication Date
2008
Format:
Books
Relevance:
47546.0820
by
Van der Wagen, Lynn.
Call Number
658.456 VAN
Publication Date
2010
Format:
Books
Relevance:
47543.3203
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