by
Walker, Jeff (Internet entrepreneur), author.
Call Number
658.11 WAL
Publication Date
2014
Summary
This book will build your business -----fast. Whether you've already go a business or you're itching to start one, this is a recipe for getting more traction. Think about it - what if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? What it you could create such powerful positioning in your market that you all-but-eliminated your competition? And you could do all that no matter how hunble your business or budget? -- Book Cover.
Format:
Books
Relevance:
1.8258
by
Tesone, D. V. (Dana V.)
Call Number
647.94068 TES
Publication Date
2005
Summary
"Hospitality Information Systems and E-Commerce offers an in-depth look at how hospitality managers can most effectively use technology to benefit their business, and is a must-have resource for students and professionals seeking to learn more about this cutting-edge topic."--BOOK JACKET.
Format:
Books
Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004014936.html
Relevance:
1.0447
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by
Wearne, Neil.
Call Number
647.940688 WEA
Publication Date
2002
Summary
"Hospitality Marketing in the e-Commerce Age is a comprehensive account of all aspects of marketing in the hospitality industry. Although primarily a textbook for students and teachers of hospitality marketing, this book will prove invaluable for all practitioners in the hospitality industry who want to add to their knowledge of marketing.The approach taken in this book is that marketing should be directed towards what happens to and for the customers. This approach is fundamentally different from those who consider marketing to be primarily concerned with sales and advertising. This book shifts the major emphasis of hospitality marketing onto building a service business from the inside, rather than relying on outside promotion after the event." -- BOOK JACKET.
Format:
Books
Relevance:
0.0598
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