Effective recruiting strategies : taking a marketing approach / Marty Brounstein and Ron Visconti.

ISBN:

9781560521273

Title:

Author:

Brounstein, Marty.

Personal Author:

Brounstein, Marty.

Publication Information:

Los Altos, Calif. : Crisp Pub. ; c1992.

Physical Description:

iv, 79 p. : ill. ; 26 cm.

General Note:

"A practical guide for success"--Cover.

Subject Term:

Employees -- Recruiting.

Personnel management.

Added Corporate Author:

Visconti, Ron M.

Format:

Books

Publication Date:

1992

Publication Information:

Los Altos, Calif. : Crisp Pub. ; c1992.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
658.3111 BRO	Book	1	Standard shelving location	Searching... Unknown

The success of any organization depends on the quality of the people it hires. This book describes a marketing approach to finding the best candidates. In addition to traditional recruiting, effective alternative strategies like networking, job fairs, and employees referral programs are also discussed.

About the Authors

Section 1 A Marketing Approach to Recruiting Why This Book?

How This Book Can Help You

Who This Book Is For Recruitment Assessment

Section 2 The Traditional Methods

Exploring Traditional Methods

Newspaper Ads Doing It Right Exercise: Write an Ad Sample Ad for Newspaper

Recruiting Services Using Recruiters Right

Section 3 Community

Outreach Benefits of Using Community Organizations

Developing Your Contacts Exercise: List Community Organizations

Sample Resource List

Maximizing Your Efforts with Community Groups Exercise: Write Your Job Posting to a Community Group

Sample Job Posting

Sample Cover Page

Sample Inside Cover Page

Section 4 Networking and Employee Referral Programs

The Value of Networking With Whom to Network Exercise: Recruiting Network

Exercise: Networking in the Community Be Willing to Give Tips for an Effective Referral Program

Section 5 Job Fairs

What Is a Job Fair?

Benefits Gained from a Job Fair

Optimizing Participation in a Job Fair

Job Fair Case Study Recommendations

Section 6 Other Useful Strategies

A List of Ideas

Exercise: Brainstorming

Section 7 Stay Involved in Your Community Planning

Reaching Out Managing Time

A Word About Customer Service

Conclusion

Available:*

Bound With These Titles

On Order

Summary

Summary

Table of Contents