by
Allen, Johnny.
Call Number
658.456 FES
Publication Date
2011
Summary
The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. This offers students a current, relevant textbook for their study and professional reference.
Format:
Books
Relevance:
67237.9844
by
Allen, Johnny.
Call Number
658.456 FES
Publication Date
2008
Summary
Festivals and special events have grown into a massive industry worldwide, generating billions of dollars for regional centers, states, and countries. Festival and Special Event Management provides a comprehensive overview of the theory and procedures essential to managing festivals and special events. Australian authors.
Format:
Books
Relevance:
67237.9609
View Other Search Results
by
Newbold, Chris, 1961- author.
Call Number
658.456 NEW
Publication Date
2019
Format:
Electronic Resources
Relevance:
63387.6719
by
Allen, Johnny, author.
Call Number
658.456 ALL
Publication Date
2021
Summary
This book serves as a concise yet comprehensive, step-by-step handbook for modern event management. This Essentials edition gives students contemporary lessons and insights that they can relate to. It brings theory to life through copious practical examples, illustrative diagrams and unique case studies demonstrating best practices and pitfalls. Industry experts from across APAC?s event planning sector have contributed content to key contemporary topics including sustainability, risk management, project management and strategic alignment to client goals.
Format:
Books
Relevance:
57340.6563
by
Yeoman, Ian.
Call Number
658.456 FES
Publication Date
2004
Summary
This title explores the central role of events management in the cultural, tourism and arts industries. It includes international case studies of arts and leisure events, together with case studies from Europe, New Zealand, Australia and the USA.
Format:
Books
Relevance:
46128.0547
by
Yeoman, Ian.
Call Number
394.2068 FES
Publication Date
2009
Summary
Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
Format:
Electronic Resources
Relevance:
46128.0469
by
Jackson, Caroline.
Call Number
658.456 FES
Publication Date
2014
Format:
Electronic Resources
Relevance:
2.7359
by
Mair, Judith, editor.
Call Number
394.26 ROU
Publication Date
2019
Format:
Electronic Resources
Relevance:
1.0230
Limit Search Results
Narrowed by: