1.
by
Cooper, Chris.
Call Number
910.68
Publication Date
2018
Summary
The SAGE Handbook of Tourism Management is a critical, state-of-the-art and authoritative review of tourism management, written by leading international thinkers and academics in the field.
Format:
Electronic Resources
Relevance:
52747.1250
by
Cooper, Chris.
Call Number
910.68
Publication Date
2018
Summary
The SAGE Handbook of Tourism Management is a critical, state-of-the-art and authoritative review of tourism management, written by leading international thinkers and academics in the field.
Format:
Electronic Resources
Relevance:
52747.1211
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by
Cai, Liping A.
Call Number
659.193384791 22
Publication Date
2009
Summary
Academic studies have predominantly treated destination branding as a marketing phenomenon that happens to involve tourists as customers in a marketplace. Tourism Branding: Communities in Action, the first volume in a new and exciting book series, considers a traditional marketing subject from multidisciplinary perspectives.
Format:
Electronic Resources
Relevance:
44827.3320
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