Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of illustrations -- Notes on contributors -- Preface -- Acknowledgements -- PART I: Introduction -- 1 'Wall-to-wall coverage': an introduction to murals tourism -- PART II: Heritage -- 2 Heritage murals as tourist attractions in Ravenna, Moldavia and Istanbul: artistic treasures, cultural identities and political statements -- 3 From 'sacred images' to 'tourist images'? The fourteenth-century frescoes of Santa Croce, Florence -- 4 The walls speak: Mexican popular graphics as heritage -- 5 Tourism, voyeurism and the media ecologies of Tehran's mural arts -- PART III: Politics -- 6 La Carbonería: an alternative transformation of public space -- 7 Murals as sticking plasters: improving the image of an eastern German city for visitors and residents -- 8 Difference upon the walls: hygienizing policies and the use of graftfii against pixação in São Paulo -- PART IV: Identity -- 9 A journey through public art in Douala: framing the identity of New Bell neighbourhood -- 10 Visiting murals and healing the past of racial injustice in divided Detroit -- 11 Visiting murals and graffiti art in Brazil -- 12 Balancing Uruguayan identity and sustainable economic development through street art -- PART V: Northern Ireland -- 13 State intervention in re-imaging Northern Ireland's political murals: implications for tourism and the communities -- 14 The Gaeltacht Quarter of Mural City: Irish in Falls Road murals -- 15 Extra-mural activities and trauma tourism: public and community sector re-imaging of street art in Belfast -- PART VI: Future directions -- 16 Murals as a tool for action research -- Index.