Research methods for leisure and tourism / A. J. Veal.

ISBN:

9781292115290

Title:

Author:

Veal, A. J. (Anthony James), 1945-, author.

Personal Author:

Veal, A. J. (Anthony James), 1945-, author.

Edition:

Fifth edition.

Physical Description:

xxxii, 606 pages : illustrations ; 25 cm.

Series:

Always learning

Contents:

Part I: Preparation -- 1. Introduction: what, why and who? -- 2. Approaches to leisure and tourism research -- 3. Starting out - research plans and proposals -- 4. Research ethics -- 5. The range of research methods -- 6. Reviewing the literature -- Part II: Data collection -- 7. Secondary data: sources and analysis -- 8. Observation -- 9. Qualitative methods: introduction and data collection -- 10. Questionnaire surveys: typology, design and coding -- 11. Experimental research -- 12. Case study method -- 13. Sampling: quantitative and qualitative -- Part III: Data analysis -- 14. Analysing secondary data -- 15. Analysing qualitative data -- 16. Analysing quantitative data -- 17. Statistical analysis -- Part IV: Communicating results -- 18. Preparing a research report.

Subject Term:

Leisure -- Research -- Methodology.

Tourism -- Research -- Methodology.

Format:

Books

Publication Date:

2018

Publication Information:

Harlow, United Kingdom :

Pearson,

2018.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
338.4791 VEA	Week loan	1	Standard shelving location	Searching... Unknown
338.4791 VEA	Not for loan	2	Standard shelving location	Searching... Unknown
338.4791 VEA	Week loan	3	Standard shelving location	Searching... Unknown

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On Order

Summary

Now in its fifth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers.

This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with step-by step guidance through research software including Excel, SPSS and NVivo.

Key features

Coverage of both qualitative and quantitative research methods, ensuring a balanced approach to data collection and analysis Practical guidance on conducting research and writing reports, showing the 'how' as well as the 'what' Detailed coverage of the development of conceptual frameworks for research, research design, analytical methods and the composition of research reports, providing everything required to conduct a research project International case studies and extensive examples from the leisure and tourism literature Questions, exercises and further reading for each chapter Extensive web-based support materials

New to this edition

The fifth edition has been fully updated throughout and includes additional material on: Management and policy-related research methods EndNote bibliographic referencing software Notes on additional methods including: big data, discourse analysis, multiple correspondence analysis, netnography/web-based research, people meters For the analysis of quantitative data, SPSS is updated to version 23 For qualitative data analysis, the guide to NVivo software is updated to version 11.