by
Gao, Jun, 1963- editor.
Call Number
338.4791 VIS
Publication Date
2017
Format:
Electronic Resources
Relevance:
2.2040
by
Edelheim, Johan R., author.
Call Number
338.4791 EDE
Publication Date
2015
Format:
Electronic Resources
Relevance:
1.4484
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by
Picard, David.
Call Number
338.4791 PIC
Publication Date
2014
Summary
This book explores the paradoxes of Self-Other relations in the field of tourism. It particularly focuses on the 'power' of different forms of 'Otherness' to seduce and to disrupt, and, eventually, also to renew the social and cosmological orders of 'modern' culture and everyday life. Drawing on a series of ethnographic case studies, the contributors investigate the production, socialisation and symbolic encompassment of different 'Others' as a political and also an economic resource to govern social life in the present. The volume provides a comparative inductive study on the modernist philosophical concepts of time, 'Otherness', and the self in practice, and relates it to contemporary tourism and mobility.
Format:
Electronic Resources
Relevance:
42528.2305
by
Lean, Garth, author, editor of compilation.
Call Number
910.019 23
Publication Date
2014
Format:
Electronic Resources
Relevance:
0.9399
by
Sharpley, Richard, 1956- editor.
Call Number
338.4791 CON
Publication Date
2012
Format:
Electronic Resources
Relevance:
2.8236
by
Pearce, Philip L.
Call Number
338.4791 PEA
Publication Date
2011
Format:
Books
Relevance:
1.0463
by
Urry, John.
Call Number
306.4812 URR
Publication Date
2011
Format:
Electronic Resources
Relevance:
2.2327
by
Timm Knudsen, Britta.
Call Number
338.4791 REI
Publication Date
2010
Format:
Electronic Resources
Relevance:
44826.2227
by
Pearce, Philip L., author.
Call Number
306.48 PEA
Publication Date
1982
Format:
Electronic Resources
Relevance:
1.4342
by
Stein, Andi, 1960-
Call Number
338.4791 STE
Summary
From theme parks and museums to zoos and aquariums, attractions draw millions of visitors each year. Regardless of type, they all share one common denominator - they are intended to provide visitors with memorable experiences. This book offers information about how to promote and market tourism attractions for maximum results. It looks at different approaches, strategies, tools, and techniques marketers can use when promoting their organizations to the public. Topics include advertising and marketing; media relations; social media marketing; sales promotion and merchandising; special events; guest relations and customer service; employee relations; crisis communications; and social responsibility and sustainability. In addition, it includes a variety of examples from attractions that have implemented successful promotion and marketing activities.
Format:
Books
Relevance:
60139.0273
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