Summary

Tourism, Third Edition has been written to provide readers with a single, comprehensive text which will serve as an introduction to the tourism industry and its component sectors, including transport, accommodation, attractions, services and government policy. It describes the links between the sectors and the way in which tourism contributes to the economic, social and cultural development of a community, a region and a nation. As well as highlighting Australia's unique tourism environment, the text provides practical guidelines for planning and development, research, domestic marketing and international promotion. It examines tourism in the Asian and South Pacific context, and reviews key internationally sensitive issues relating to cultural and ecotourism developments.