by
Brunt, Paul.
Call Number
338.4791 BRU
Publication Date
2017
Format:
Books
Relevance:
105491.4141
by
Getz, Donald, 1949-
Call Number
658.456 GET
Publication Date
2013
Format:
Books
Relevance:
60140.7500
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by
Okumus, Fevzi.
Call Number
338.4791
Publication Date
2015
Summary
This ebook investigates the following: trends in hospitality management research; customer loyalty in the hospitality industry; transitioning loyalty programmes; talent management and work-life balance: serive quality in China's hospitality and tourism industry; and sustainability issues and hospitality and tourism firms' strategies.
Format:
Electronic Resources
Relevance:
0.1414
by
Higham, James E. S.
Call Number
338.4791 CRI
Publication Date
2007
Format:
Books
Relevance:
0.1361
by
Pearce, Philip L., editor.
Call Number
338.4791 23
Publication Date
2020
Summary
This volume demonstrates that tourism research can deliver quality implications for a range of stakeholders. Contributions from authors across the continents serve to illustrate ways in which academic analysis can, and does, result in action.
Format:
Electronic Resources
Relevance:
0.0921
by
Correia, Antónia, editor.
Call Number
338.4791 23
Publication Date
2015
Summary
""Marketing Places and Spaces"" brings context to the forefront for advancing theory and management sensemaking in understanding the influences of marketing on tourism behavior. This book is for tourism professionals and educators seeking deep knowledge of how visiting places transforms the lives of visitors - a nonfiction v ersion of Eat Pray Love.
Format:
Electronic Resources
Relevance:
0.0921
by
Hyde, Kenneth F.
Call Number
338.4791 23
Publication Date
2012
Summary
This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict both individual and group case behavior, at the same time explaining behavior among a set of cases relevant to a specific context. This guide embraces and extends Herbert Simon's (Nobel Prize in Economics recipient) insight that a decision results from the conjoining two antecedents in human behavior: cognitive processing of an individual or group and a given context or problem framing. Divided into six parts, this guide includes chapters on: analysis of texts; how-to-do executive interviews; field interviewing in international contexts; stakeholder participatory research; researching indigenous and marginal peoples; and cross-case analysis. The chapters increase skills and understanding of culture, tourism, and hospitality behavior through analysis of the four principle objectives of case study research: accomplishing accuracy; achieving generality; reporting complexity and broad coverage; and achieving impact for improving the individual condition, client, and/or society.
Format:
Electronic Resources
Relevance:
0.0741
by
Oktadiana, Hera, editor.
Call Number
641.013 CUR
Publication Date
2022
Format:
Electronic Resources
Relevance:
0.0583
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