by
Mason, Peter Geoffrey.
Call Number
338.4791068 MAS
Publication Date
2008
Summary
"'Tourism Impacts, Planning and Management' is a unique text, which links these three key areas of tourism: impacts, planning and management. Tourism impacts are multi-faceted and therefore are difficult to plan for and manage. This book looks at all the key players involved - be they tourists, host communities or industry members - and considers a number of approaches and techniques for managing tourism successfully. Now in a second edition this bestselling text has been fully updated to include updated statistics and case studies, including new cases on tourism planning in Dubai, Antarctic/Arctic visitor management, wilderness area management in Montana, 7/7 bombings in the UK and terrorism in Egypt. It also includes new material on governments and planning, the role of tour guides, interpretation, information technology, crisis management and terrorism. Divided into four parts, this text discusses: * The growth, development and impacts of tourism * Tourism planning and management: concepts, issues and key players * Tools and techniques in tourism planning and management: education, regulation and information technology * The future of tourism planning and management: issues of sustainability and the future Up-to-date, international case studies are used to illustrate and provide a real-life context for the theories discussed. Exercises are also included to consolidate learning." -- Publisher's website.
Format:
Books
Relevance:
143746.9531
by
Holden, Andrew, 1960- author.
Call Number
338.4791 HOL
Publication Date
2008
Summary
"The second edition of Environment and Tourism reflects changes in the relationship between tourism, society and the natural environment in the first decade of the new century. Alongside the updating of all statistics, environmental policy initiatives, examples and case studies, new material has been added. This includes two new chapters: one on climate change and natural disasters; and the other on the relationship between tourism and poverty. These themes have direct relevance not only to tourism but are reflective of the wider relationship between nature and society, a thesis that contextualises the book. Tourism is also analysed as an interconnected system, linking the environments of where tourists come from, with the ones they go to. Further issues addressed in the book include tourism's interaction with nature; economic opportunities for conservation; market failure that causes tourism to create environmental problems; environmental management and planning for tourism; environmental ethics; sustainable tourism and ecotourism; poverty and tourism; climate change, natural disasters and tourism."--BOOK JACKET.
Format:
Electronic Resources
Relevance:
0.1270
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by
Woodside, Arch G.
Call Number
338.4791 22
Publication Date
2010
Summary
This volume provides specific answers to hard questions about how to create valid metrics to measure the effectiveness of tourism advertising and the usefulness of destination marketing websites. An extensive literature review describes 40+ years of research on the effectiveness of tourism advertising and the slow advancement to using valid impact metrics field experiments with alternative ad treatment and placements. Several authors undertake information-usefulness audits on DMO (destination management office) websites and provide practical check lists. Tourism website comparisons include: Maine, Massachusetts and New York; Genoa, Marseilles and Valencia; France, Spain and Portugal; and China, Poland, Russia and Thailand, against each other as well as the Lonely Planet websites. Content analysis of consumer-generated advertisements that promote visits to third places, in this case Starbucks coffee shops and Chipotle restaurants, makes an intriguing study. The final paper gives a thick description of the dynamics of the governments role in shaping Chinas domestic, inbound, and outbound tourism industry and contributes to building a behavioral theory of government-firm relationships.
Format:
Electronic Resources
Relevance:
0.0990
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