by
Singh, Manpal.
Call Number
XX(158132.1)
Publication Date
2007
Format:
Electronic Resources
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201706.3125
Call Number
E-RESOURCE
Publication Date
2024 2023 2022 2021 2020
Format:
Other
Other
Relevance:
0.3198
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by
Clemes, Michael D., author.
Call Number
658.800994 CLE
Publication Date
2005
Format:
Books
Relevance:
0.3062
4.
by
Briggs, Susan.
Call Number
647.9441 BRI
Publication Date
2007
Format:
Books
Relevance:
0.2727
by
Weaver, David B. (David Bruce)
Call Number
338.479194 WEA
Publication Date
2006
Format:
Books
Relevance:
0.2652
by
Jarvis, Ken.
Call Number
647.94068 CAS
Publication Date
2006
Summary
"Cases in Hospitality and Tourism Management is a compilation of cases contributed by authors from around the world. Students encounter real-life situations that enhance their learning experience. Organized by industry segment, the book's cases examine planning, human resources, marketing, menu management, product development, financial management, franchises, resorts, clubs, productivity, employee motivation, leadership, and other topics. Questions at the end of each case stimulate critical-thinking and decision-making skills."--BOOK JACKET.
Format:
Regular print
Relevance:
0.2652
by
Woodside, A.
Call Number
338.4791
Publication Date
2007
Summary
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. This title provides coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. It offers useful descriptions, tools, and examples of tourism management decision-making.
Format:
Electronic Resources
Relevance:
0.2572
by
Gilmore, Audrey.
Call Number
658.8 22
Publication Date
2003
Summary
Services Marketing and Management covers the core topics of services management in a concise and informative manner. The text: - provides an overview of the characteristics and underlying principles of delivering services in today's marketplace - places these underlying issues in the context of organisational frameworks and activities - discusses different services contexts including financial services, tourism, charities and museums.
Format:
Electronic Resources
Relevance:
0.2500
by
Page, Stephen, 1963-
Call Number
338.4791 PAG
Publication Date
2006
Format:
Books
Relevance:
0.2315
by
Laws, Eric, 1945-
Call Number
647.94068 HOS
Publication Date
2004
Summary
"Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present multifaceted viewpoints examining a range of topics, such as matching the lifestyles of tourism providers and guests, lifestyle segmentation studies, and methodological issues in lifestyle segmentation research. You'll learn how the consideration of lifestyle concepts can improve the effectiveness of marketing in addition to providing quality management and improved customer satisfaction in the hospitality and tourism industry."--BOOK JACKET.
Format:
Books
Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004016723.html
Relevance:
0.2315
by
Swarbrooke, John.
Call Number
338.4791 ADV
Publication Date
2003
Summary
"Well-reasoned and succinct analysis of the development and nature of adventure tourism accompanies these studies, ensuring that Adventure Tourism: the new frontier is ideal for both undergraduate and postgraduate students of tourism, and for professionals involved in managing adventure tourism enterprises."--BOOK JACKET.
Format:
Books
Relevance:
0.2315
by
Van Hoof, Hubert B.
Call Number
647.94068 HOS
Publication Date
2007
Format:
Books
Table of contents only http://www.loc.gov/catdir/toc/ecip065/2005037609.html
Relevance:
0.2041
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