Tourism distribution channels : practices, issues and transformations / [edited by] Dimitrios Buhalis and Eric Laws.

ISBN:

9780826454706

Title:

Author:

Buhalis, Dimitrios.

Publication Information:

New York ; London : Continuum, 2001.

Physical Description:

xviii, 378 p. : ill. ; 25 cm.

Subject Term:

Tourism -- Management.

Marketing channels.

Added Author:

Buhalis, Dimitrios.

Laws, Eric.

Format:

Books

Publication Date:

2001

Publication Information:

New York ; London : Continuum, 2001.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
338.4791 TOU	Book	1	Standard shelving location	Searching... Unknown

Distribution is regarded as one of the most critical managerial decisions, which can actually determine the competitiveness and profitability of organizations. As the first book to cover this key tourism subject, Tourism Distribution Channels brings together a range of contemporary case-study material, providing the underlying theory as well as practical aspects from a range of sectors and regions around the world. The material is considered from multiple theoretical perspectives, including: industry network theory, relationship marketing, industry structure, value chain approaches and systems theory.

Part 1 Tourism distribution: theory, practice and issues

Part 2 Tourism distribution structures

Part 3 Destination and regional approaches to tourism

Part 4 Transformation in tourism distribution

Available:*

Bound With These Titles

On Order

Summary

Summary

Table of Contents