25.
by
Briggs, Susan.
Call Number
647.9441 BRI
Publication Date
2007
Format:
Books
Relevance:
0.2727
by
Weaver, David B. (David Bruce)
Call Number
338.4791 WEA
Publication Date
2010
Summary
"... updated with recent industry and research developments and retains the thoroughness of content and application that has been established in the previous editions"--Back cover.
Format:
Books
Relevance:
0.2652
by
Weaver, David B. (David Bruce)
Call Number
338.479194 WEA
Publication Date
2006
Format:
Books
Relevance:
0.2652
by
Jarvis, Ken.
Call Number
647.94068 CAS
Publication Date
2006
Summary
"Cases in Hospitality and Tourism Management is a compilation of cases contributed by authors from around the world. Students encounter real-life situations that enhance their learning experience. Organized by industry segment, the book's cases examine planning, human resources, marketing, menu management, product development, financial management, franchises, resorts, clubs, productivity, employee motivation, leadership, and other topics. Questions at the end of each case stimulate critical-thinking and decision-making skills."--BOOK JACKET.
Format:
Regular print
Relevance:
0.2652
by
Watt, David C., 1951-
Call Number
658.456 WAT
Publication Date
1998
Format:
Books
Relevance:
0.2611
by
Weaver, David B. (David Bruce)
Call Number
338.4791068 WEA
Publication Date
2014
Format:
Electronic Resources
Relevance:
0.2572
by
Woodside, A.
Call Number
338.4791
Publication Date
2007
Summary
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. This title provides coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. It offers useful descriptions, tools, and examples of tourism management decision-making.
Format:
Electronic Resources
Relevance:
0.2572
by
Slocum, Susan L.
Call Number
XX(309397.1)
Publication Date
2020
Format:
Electronic Resources
Relevance:
0.2500
by
Prideaux, B. (Bruce)
Call Number
338.4791 PRI
Publication Date
2009
Format:
Books
Relevance:
0.2500
by
Gilmore, Audrey.
Call Number
658.8 22
Publication Date
2003
Summary
Services Marketing and Management covers the core topics of services management in a concise and informative manner. The text: - provides an overview of the characteristics and underlying principles of delivering services in today's marketplace - places these underlying issues in the context of organisational frameworks and activities - discusses different services contexts including financial services, tourism, charities and museums.
Format:
Electronic Resources
Relevance:
0.2500
by
Wearing, Stephen, author.
Call Number
338.4791 WEA
Publication Date
2018
Format:
Electronic Resources
Relevance:
0.2433
by
Ritchie, Brent W.
Call Number
338.4791068 RIT
Publication Date
2009
Format:
Books
Relevance:
0.2433
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