by
Scanlon, Nancy Loman.
Call Number
642.4 SCA
Publication Date
2000
Format:
Books
Relevance:
85659.5547
by
Elgood, Chris, 1932-
Call Number
658.40353 ELG
Publication Date
1996
Format:
Books
Relevance:
85613.9453
by
Buttle, Francis.
Call Number
658.812
Publication Date
2004
Summary
Customer Relationship Management: Concepts and Tools is a breakthrough book that makes transparent the complexities of customer relationship management. The book views customer relationship management as the core business strategy that integrates internal processes and functions, and external networks, to create and deliver value to targeted customers at a profit. Customer relationship management is grounded on high quality customer data and enabled by information technology. The book is a comprehensive and fully developed textbook on customer relationship management . Although, it shows the roles of customer data and information technology in enabling customer relationship management implementation, it does not accept that customer relationship management is just about IT. Rather it is about an IT- and data-enabled approach to customer acquisition, customer retention and customer development.Because customer relationship management is a core business strategy the book demonstrates how it has influence across the entire business, in areas such as strategic, marketing, operations, human resource, and IT management. Customer relationship management 's influence also extends beyond the company to touch on partner and supplier relationships. An Instructor's PowerPoint pack is available to lecturers who adopt the book. Accredited lecturers can download this by going to http://books.elsevier.com/manuals'isbn=075065502X to request access.
Format:
Electronic Resources
Relevance:
85044.2109
by
Braga, Vitor.
Call Number
910.684
Publication Date
2022
Format:
Electronic Resources
Relevance:
85043.9609
by
Karanovic, Goran.
Call Number
338.47914
Publication Date
2021
Format:
Electronic Resources
Relevance:
85043.9453
by
Warner, Mickey
Call Number
647.95068 WAR
Publication Date
1989
Format:
Books
Relevance:
85043.8516
by
Prinsloo, D.
Call Number
394.2068
Publication Date
2015
Summary
This book aims to help you become an administrative events manager of the highest calibre.
Format:
Electronic Resources
Relevance:
85043.7813
by
Frost, Warwick.
Call Number
338.4791 FRO
Publication Date
2003
Summary
Travel and tour management in the real world, is an essential component of virtually all management positions in tourism. It is important that every tourism student has a reasonable knowledge of these sectors and how they interact with other segments.
Format:
Books
Relevance:
85043.7734
by
ClickView (Firm)
Call Number
XX(302686.1)
Summary
Almost all managers will face the issue of dealing with staff whose personal problems are affecting their work and they need the know-how and sensitivity to address such situations. This course introduces counselling techniques and active listening for managers. Chapter 1: Setting the Scene for Counselling. Includes setting the scene for counselling, setting up the meeting in advance, and how to provide a private, unhurried and confidential experience. Chapter 2: A Counselling Meeting. Learn how to encourage them to talk through their problems, the importance of not imposing solutions, and the need to set a review date. Chapter 3: Active Listening. The key elements covered include maintaining attention, the use of positive body language, how to use reflective listening techniques, and how to summarise.
Format:
Other
Relevance:
85043.7500
by
ClickView (Firm)
Call Number
XX(302700.1)
Summary
A selection interview is a bit like detective work. Suspects must be eliminated until the right person is found. Making the right choice means knowing the budget was spent well, a valuable asset has been acquired and that colleagues will be motivated by the new team member. However, some get the costly decision wrong by making common mistakes. Chapter 1: Listening to the Candidate. When interviewing a candidate ensure you put them at ease and encourage them to talk. Chapter 2: Probing in Interviews. When probing in interviews make sure you keep control, and don't be afraid to ask the awkward questions.
Format:
Other
Relevance:
85043.7500
by
ClickView (Firm)
Call Number
XX(302562.1)
Summary
Management styles are characteristic ways of making decisions and relating to subordinates. The predominant management styles are commonly defined as autocratic, persuasive, consultative, participative and laissez faire. While leaders often exhibit a preference for a particular style of management, it is argued the different styles of leadership should be employed dependent upon the culture of the business, the nature of the task, and the nature of the workforce. Effective management will ensure that the objectives of an organisation are met. This informative programme examines the five management styles, their characteristics, advantages and disadvantages and application to various management situations.
Format:
Other
Relevance:
85043.7500
by
Raj, Razaq.
Call Number
394.2068
Publication Date
2022
Summary
Now in its Fourth Edition, this key text has been fully revised and updated and includes two new chapters on Evaluation and Impact of Events and The Future of the Events Industry. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management.
Format:
Electronic Resources
Relevance:
85043.7266
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