Tourism and the media : tourist decision-making, information and communication / Christian Nielsen.

ISBN:

9781862504875

Título:

Autor:

Nielsen, Christian, 1968-

Autor personal:

Nielsen, Christian, 1968-

Información de la publicación:

Elsternwick, Vic. : Hospitality Press, 2001.

Descripción física:

254 p. : ill. ; 23 cm.

Nota general:

Includes index.

Término del tema:

Tourism.

Mass media and business.

Advertising -- Tourism.

Formato:

Libros

Fecha de publicación:

2001

WAIT_PUBINFO:

Elsternwick, Vic. : Hospitality Press, 2001.

Disponible:*

Signatura topográfica	Tipo de material	Copia	Ubicación de estante	Estado
338.4791 NIE	Book	1	Standard shelving location	Búsqueda… Desconocido

Encuadernado con estos títulos

When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.

Disponible:*

Encuadernado con estos títulos

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