Introduction -- Chronology of Chinese-American trade, 1786-2022 -- The Chinese worldview -- Issues in globalization -- China's changing consumer landscape -- Case study : educational programs and exchanges in China -- Case study : two art exhibitions cross the Pacific -- Case study : "America runs on Dunkin'" ... But will China? -- Case study : the Holiday Inn network in China--more is better -- Case study : DaimlerChrysler--silence in China after the "deal heard 'round the world" -- Case study : the Foxboro company--infrastructure's hidden jewel -- Case study : the 2008 Beijing Olympics--panning for "the gold" -- Epilogue.