Imagen de portada para Internationalization of the hospitality industry [electronic resource].
ISBN:
9780857249760
Título:
Internationalization of the hospitality industry [electronic resource].
Autor:
Brookes, Maureen.
Autor personal:
Información de la publicación:
Bradford : Emerald Group Publishing Limited, 2011.
Descripción física:
1 online resource (137 p.)
Serie:
International Journal of Contemporary Hospitality Management: Volume 23, Issue 2
Nota general:
Description based upon print version of record.
Contenido:
Cover; CONTENTS; Editorial advisory board; Editorial; Comparative historical analysis of four UK hotel companies, 1979-2004; Do investors reward restaurant firms that go abroad?; Commercial hospitality; Customer-to-customer interaction (CCI): a cross-cultural perspective; Diversity management strategies of global hotel groups; Internationalising hospitality management degree programmes; Exploring the internationalisation prospects of a Chinese domestic hotel firm; Book review
Formato:
Recursos electrónicos
Acceso electrónico:
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Fecha de publicación:
2011
WAIT_PUBINFO:
Bradford : Emerald Group Publishing Limited, 2011.