In Any Event [electronic resource] : Top Tips on Managing any Corporate Event

ISBN:

9781408171349

Título:

Autor:

Maier, Simon.

Autor personal:

Maier, Simon.

Información de la publicación:

London : Bloomsbury Publishing, 2012.

Descripción física:

1 online resource (238 p.)

Nota general:

Description based upon print version of record.

Contenido:

Cover; Contents; Introduction; Chapter One: Communication and Other Headaches; Chapter Two: The Venue; Chapter Three: Travels; Chapter Four: Procurement, the RFI and the RFP; Chapter Five: Before the Show Begins; Chapter Six: Content; Chapter Seven: Behaviour; Chapter Eight: Speakers and Contributors; Chapter Nine: PowerPoint and Other Aids; Chapter Ten: Digital and Future Times; Chapter Eleven: Helping Clients to Tell Stories; Chapter Twelve: Anticipation, Lighting and Sound; Chapter 13: Entertainment; Chapter 14: It's a Wrap

Término del tema:

Business meetings -- Planning.

Business meetings.

Special events -- Management.

Special events -- Planning.

Formato:

Recursos electrónicos

Acceso electrónico:

Click here to view book

Fecha de publicación:

2012

WAIT_PUBINFO:

London : Bloomsbury Publishing, 2012.

Disponible:*

Signatura topográfica	Tipo de material	Copia	Ubicación de estante	Estado
394.2068	1:E-BOOK	1	1:ON-DEMAND	Búsqueda… Desconocido

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Resumen

What are the greatest events of all time? Why do some events move, entertain or sell to us, while others just don't? Answering these questions and more In Any Event is an essential guide to all aspects of event management. Whether you are planning a crucial meeting, product launch, a road show or VIP conference, this book showcases the most important elements that go towards making any event a success, explaining how things can be made to go not just right but brilliantly .Written by an event management expert, Simon Maier, and featuring advice, international case studies and interviews with people in the know, it will become a must-have for anyone who wants to wow their audience.

Notas del autor

Simon Maier is an experienced corporate and public event director and a former managing director of ICM, a Saatchi & Saatchi event management agency company, amongst other large event agencies. He has lectured throughout the world presenting on topics related to communications, presentation techniques and the ingredients of strategy development. He has written speeches for many senior internationally well-known politicians and business leaders and is the author of Speak Like a President (A & C Black, 2010).