Revenue management in service organizations / Paul Rouse, William Maguire, Julie Harrison.

ISBN:

9781606491478

Título:

Autor:

Rouse, Paul, 1951-

Autor personal:

Rouse, Paul, 1951-

Edición:

1st ed.

Información de la publicación:

New York, N.Y. : Business Expert, 2011.

Descripción física:

x, 167 p. : ill. ; 23 cm.

Serie:

Business Expert Press managerial accounting collection

Contenido:

Revenue management: an overview -- Relating your business to its environment: building strategy from internal and external analysis -- Pricing strategies and yield management -- Process management -- Cost and capacity management -- Performance measurement.

Término del tema:

Revenue management.

Service industries -- Accounting.

Managerial accounting.

Autor añadido:

Maguire, William A. A. (William Alexander Arthurs), 1948-

Harrison, Julie, 1965-

Formato:

Libros

Fecha de publicación:

2011

WAIT_PUBINFO:

New York, N.Y. : Business Expert, 2011.

Disponible:*

Signatura topográfica	Tipo de material	Copia	Ubicación de estante	Estado
658.1554 ROU	Week loan	1	Standard shelving location	Búsqueda… Desconocido
658.1554 ROU	Book	2	Standard shelving location	Búsqueda… Desconocido
658.1554 ROU	Week loan	5	Standard shelving location	Búsqueda… Desconocido

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En pedido

Resumen

This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included as well as techniques for segmenting consumer markets.

Notas del autor

Paul Rouse, Associate Professor, University of Auckland, New Zealand.