por
Stutely, Richard, 1955-
Signatura topográfica preferida
658.4012 STU
Fecha de publicación
2002
Formato:
Libros
Relevancia:
3.2620
por
Harrison, Alan, 1944-
Signatura topográfica preferida
658.5 HAR
Fecha de publicación
2008
Formato:
Libros
Table of contents only http://www.loc.gov/catdir/toc/ecip084/2007046447.html
Relevancia:
3.2538
por
Bonham, Stephen S.
Signatura topográfica preferida
658.4012 22
Fecha de publicación
2008
Resumen
This unique resource presents a new look at how the puzzle pieces of corporate dynamics management can fit together to ensure strategic designs are actionable.
Formato:
Recursos electrónicos
Relevancia:
3.2370
por
Hubbard, Graham.
Signatura topográfica preferida
658.4012 HUB
Fecha de publicación
2008
Resumen
Provides a clearly written text that demonstrates how the theories of the discipline relate to the practices on an increasingly competitive global business stage.
Formato:
Libros
Relevancia:
3.2243
por
Mills, John, 1948-
Signatura topográfica preferida
658.4012 21
Fecha de publicación
2002
Formato:
Recursos electrónicos
Relevancia:
3.2234
por
Moutinho, Luiz.
Signatura topográfica preferida
338.47910684 STR
Fecha de publicación
2011
Resumen
This book contains coverage and analytical discussion of key areas of contemporary tourism management: evaluation of the most important global trends in tourism, analysis of the impact of crucial environmental issues and their implications and the major factors affecting international tourism. It covers tourism marketing issues and other areas of functional management as well as strategic planning and tourism. The book is structured in four parts: the tourism environment (2 chapters); tourism marketing management (3 chapters); functional management in tourism (4 chapters) and strategic planning in tourism (4 chapters).
Formato:
Libros
Relevancia:
3.2151
por
Olsen, Michael D.
Signatura topográfica preferida
647.94068 HAN
Fecha de publicación
2008
Resumen
"Handbook of Hospitality Strategic Management provides a review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry."--BOOK JACKET.
Formato:
Libros
Relevancia:
3.2107
por
Sharples, Liz.
Signatura topográfica preferida
658.7 STR
Fecha de publicación
2014
Resumen
The first text to move away from an older paradigm of simply 'making events work' and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.
Formato:
Recursos electrónicos
Relevancia:
3.2056
por
Volberda, Henk Wijtze, 1964-
Signatura topográfica preferida
658.4012 21
Fecha de publicación
2001
Resumen
Summarizes the latest directions and developments in strategic management theory, synthesizing American and European approaches.
Formato:
Recursos electrónicos
Relevancia:
3.1991
por
Ulwick, Anthony W., 1957-
Signatura topográfica preferida
658.4012 21
Fecha de publicación
1999
Resumen
Annotation "It is becoming increasingly clear that companies must be able to formulate business strategies, product and service strategies and internal operating strategies that accelerate the creation and delivery of customer value. Ulwick introduces a strategy formulation theory and process that allows firms to create strategies that consistently produce breakthrough results. The application of advanced modeling and pattern detection techniques is used in both the design of the theory and in the process it initiates; its application can result in strategies and solutions that deliver up to ten times more value than those created using traditional methods. Ulwick introduces a process called the Customer-Driven Mission Achievement Process (CD-MAP), now successfully used by many large companies to formulate and assess strategies at every organizational level. This book will help practitioners in any company improve their operations and their competitive position."--BOOK JACKET. Title Summary field provided by Blackwell North America, Inc. All Rights Reserved.
Formato:
Recursos electrónicos
Relevancia:
3.1955
por
Altschuld, James W.
Signatura topográfica preferida
658.4012 23
Fecha de publicación
2010
Resumen
This text covers the five most common instruments and strategies employed to explore needs. It describes the steps involved in implementing them and presents case illustrations.
Formato:
Recursos electrónicos
Relevancia:
3.1942
por
Daniell, Mark Haynes, 1955-
Signatura topográfica preferida
658.4012 22
Fecha de publicación
2004
Formato:
Recursos electrónicos
Relevancia:
3.1934
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