SalonOvations' day spa operations / by Erica T. Miller.

ISBN:

9781562532550

Título:

Autor:

Miller, Erica T.

Autor personal:

Miller, Erica T.

Información de la publicación:

Albany, N.Y. : Milady Pub., c1996.

Descripción física:

xvii, 151 p. : ill. ; 27 cm.

Serie:

S business series

Título de serie:

S business series

Contenido:

Ch. 1. The Day Spa Client -- Ch. 2. The Day Spa Home -- Ch. 3. Developing Your Spa Program -- Ch. 4. Purchasing for Your Day Spa -- Ch. 5. Financing the Day Spa -- Ch. 6. Strategic Development of the Day Spa -- Ch. 7. Spa Story Development/Presentation -- Ch. 8. Marketing and Retailing -- Ch. 9. Where to Go after the First Year -- Appendix: Industry Resources.

Término del tema:

Beauty shops -- United States -- Management.

Health resorts -- United States -- Management.

Formato:

Libros

Fecha de publicación:

1996

WAIT_PUBINFO:

Albany, N.Y. : Milady Pub., c1996.

Disponible:*

Signatura topográfica	Tipo de material	Copia	Ubicación de estante	Estado
646.72068 MIL	Book	1	Standard shelving location	Búsqueda… Desconocido

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Resumen

Essential to prospective day spa operators and highly useful to veteran owners who want to boost their bottom line, this compact introductory handbook covers all the practical aspects of planning, operating, and maintaining a flourishing day spa. Here is expert guidance on how to purchase a day spa, hammer out an effective business and strategic battle plan, obtain financing, set up a dynamic day spa program, create attractive and profitable packages to enhance overall business, and market your services.

Tabla de contenido

The Day Spa Client

The Day Spa Home

Developing Your Day Spa Program

Purchasing For Your Spa

Financing the Day Spa

Strategic Development

Spa Story Development

Marketing and Retailing

Where to Go After the First Year