Revenue management in service organizations [electronic resource] / Paul Rouse, William Maguire, Julie Harrison.

ISBN:

9781606491485

Título:

Autor:

Rouse, Paul, 1951-

Autor personal:

Rouse, Paul, 1951-

Edición:

1st ed.

Información de la publicación:

Descripción física:

1 online resource (x, 167 pages) : illustrations.

Serie:

Managerial accounting collection,

Nota general:

Title from PDF title page (viewed Jan. 29, 2011).

Contenido:

Preface -- 1. Revenue management: an overview -- 2. Relating your business to its environment, building strategy from internal and external analysis -- 3. Pricing strategies and yield management -- 4. Process management -- 5. Cost and capacity management -- 6. Performance measurement -- 7. Summary -- Notes -- References -- Index.

Nota local:

eBooks on EBSCOhost

Término del tema:

Revenue management.

Service industries -- Accounting.

Autor añadido:

Maguire, William.

Harrison, Julie.

Autor corporativo añadido:

Business Expert Press.

Formato:

Recursos electrónicos

Acceso electrónico:

Click here to view

Fecha de publicación:

2011

2010

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Signatura topográfica	Tipo de material	Copia	Ubicación de estante	Estado
658.1554 22	1:E-BOOK	1	1:ONLINE	Búsqueda… Desconocido

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Resumen

This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included as well as techniques for segmenting consumer markets.