por
Van Niekerk, Mathilda, 1972-. author.
Signatura topográfica preferida
658.456 VAN
Fecha de publicación
2017
Formato:
Recursos electrónicos
Relevancia:
0.3239
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2.
por
Okumus, Fevzi.
Signatura topográfica preferida
647.940684
Fecha de publicación
2012
Resumen
Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profi
Formato:
Recursos electrónicos
Relevancia:
0.1441
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