por
Masterman, Guy.
Signatura topográfica preferida
796.069
Fecha de publicación
2007
Resumen
The hosting of sports events, be they large international events or smaller niche interest events, has huge and long-lasting impacts on the local environment, economy and industry.Strategic Sports Event Management: An international approach provides students and event managers in the industry with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to firstly understand the importance of a strategic approach, and secondly how to implement strategies that can achieve successful sports events over the short
Formato:
Recursos electrónicos
Relevancia:
0.0953
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por
Aicher, Thomas J.
Signatura topográfica preferida
796.069
Fecha de publicación
2015
Formato:
Recursos electrónicos
Relevancia:
0.0711
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