por
Leiper, Neil.
Signatura topográfica preferida
338.4791 LEI
Fecha de publicación
2004
Formato:
Libros
Relevancia:
95079.2969
por
Song, Haiyan.
Signatura topográfica preferida
338.4791 SON
Fecha de publicación
2012 2011
Formato:
Libros
Relevancia:
77636.9375
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por
Albayrak, Tahir.
Signatura topográfica preferida
910.68
Fecha de publicación
2011
Resumen
This e-book looks at the role of modelling in tourism management. In the last five decades, the role and importance of quantitative research in tourism has been well understood because of the emerging need for methodological evidence related to theoretical assumptions. Furthermore, the inter-disciplinary characteristics of tourism management enabled tourism researchers to undertake more collective studies with researchers from other disciplines (such as economics, psychology, sociology and biology). With its growing scope of research and complex characteristics, tourism management has become therefore an attractive research field for all researchers.
Formato:
Recursos electrónicos
Relevancia:
77636.4141
por
Song, Haiyan.
Signatura topográfica preferida
910.687
Fecha de publicación
2011
Resumen
Fierce global competition in the tourism industry is now focused on integral parts of supply chains rather than on individual firms. The highly competitive environment has forced tourism firms to look for ways to enhance their competitive advantage. Tourism products are often viewed by consumers as a value-added chain of different service components and identifying ways to effectively manage the interrelated tourism business operations will enable tourism firms to better meet customer needs and accomplish business goals thus maintaining competitive advantage over their equally efficient rivals
Formato:
Recursos electrónicos
Relevancia:
77635.2578
por
Kaufman, Tammie J.
Signatura topográfica preferida
306.4819 KAU
Fecha de publicación
2018
Formato:
Recursos electrónicos
Relevancia:
77632.1172
por
Mason, Peter.
Signatura topográfica preferida
XX(154743.1)
Fecha de publicación
2015
Resumen
Tourism Impacts, Planning and Management is a unique text, which links these three crucial areas of tourism - impacts, planning and management.Tourism impacts are multi-faceted and therefore are difficult to plan for and manage. This title looks at all the key players involved - be they tourists, host communities or industry members - and considers a number of approaches and techniques for managing tourism impacts successfully.Now in a third edition, this bestselling text has been fully revised to include: New material on: terrorism, sustainability, climate change, sex tourism, heritage touris
Formato:
Recursos electrónicos
Relevancia:
71878.1484
por
Mason, Peter, 1951- author.
Signatura topográfica preferida
338.4791 MAS
Fecha de publicación
2016
Formato:
Recursos electrónicos
Relevancia:
71872.1719
por
Glaesser, Dirk.
Signatura topográfica preferida
338.4791 GLA
Fecha de publicación
2006
Formato:
Libros
Relevancia:
67237.9063
por
Moutinho, Luiz.
Signatura topográfica preferida
338.47910684 STR
Fecha de publicación
2011
Resumen
This book contains coverage and analytical discussion of key areas of contemporary tourism management: evaluation of the most important global trends in tourism, analysis of the impact of crucial environmental issues and their implications and the major factors affecting international tourism. It covers tourism marketing issues and other areas of functional management as well as strategic planning and tourism. The book is structured in four parts: the tourism environment (2 chapters); tourism marketing management (3 chapters); functional management in tourism (4 chapters) and strategic planning in tourism (4 chapters).
Formato:
Libros
Relevancia:
67236.8359
por
Singh, Manpal.
Signatura topográfica preferida
910.68
Fecha de publicación
2008
Resumen
Tourism is a flourishing sector nowadays. As the tourism industry has grown exponentially in the past few decades, its proper management and marketing assumed an important role. As for management, there are certain tasks, which have to be taken into account for a number of different reasons. Gathering, maintaining and compiling information about the tourists is of greatest important. Be it a domestic or international, inbound or out-bond tour, providing tourists` information, healthy interaction with them, chalking out plans to cut down expenses and providing the tourists with maximum facilit
Formato:
Recursos electrónicos
Relevancia:
67236.8047
por
Prideaux, B. (Bruce)
Signatura topográfica preferida
338.4791 PRI
Fecha de publicación
2009
Formato:
Libros
Relevancia:
67234.6563
por
Page, Stephen, 1963-
Signatura topográfica preferida
338.4791068 PAG
Fecha de publicación
2009
Formato:
Libros
Relevancia:
67234.1172
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