por
Mair, Judith.
Signatura topográfica preferida
394.2
Fecha de publicación
2024
Resumen
This international case study book provides 27 expertly curated case studies on the topic of events management, each with detailed implementation instructions for the instructor.
Formato:
Recursos electrónicos
Relevancia:
0.0277
por
Decrop, Alain.
Signatura topográfica preferida
338.47910688
Fecha de publicación
2021
Resumen
Presents theories, methods and results for enhancing techniques for more sustainable marketing and explores how sharing practices in business raises new social challenges and the ethical questions that arise as a consequence. It offers insights from some of the world experts in the area as to how tourism marketing can evolve and advance.
Formato:
Recursos electrónicos
Relevancia:
67237.7891
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por
Kozak, Metin.
Signatura topográfica preferida
910.68399999999997
Fecha de publicación
2015
Resumen
Tourism has attracted increasing interest from not only scholars with a background in the subject, but also those studying in a number of other fields, given the growing relevance of areas such as psychology, sociology, planning and marketing. As such, this book brings together twelve chapters addressing various aspects of tourism development, from sustainability and ecotourism to cases of developing alternative tourism products. The contributions are enriched through selected practical case studies from a wide range of countries, including the United Arab Emirates, Slovenia, Vietnam, Malaysia, Mexico, South Africa, France, Turkey, and Argentina. The book, systematic in structure and thorough in content, will be useful for people from academic and practical backgrounds seeking to update their current knowledge of tourism development.
Formato:
Recursos electrónicos
Relevancia:
134446.9063
por
Kozak, Nazmi.
Signatura topográfica preferida
338.4791 22
Fecha de publicación
2013
Resumen
Compiled from research papers presented at the 2nd Interdisciplinary Tourism Research Conference, Fethiye, Turkey, held in April 2012, this book brings us all those papers related to varying fields of tourism research from an interdisciplinary perspective, encompassing fields such as geography, architecture, recreation, and culture. The authors included in the book have a very diverse background both in terms of their research fields and their countries of origin and focus, covering the USA ...
Formato:
Recursos electrónicos
Relevancia:
50828.7148
por
Kozak, Metin.
Signatura topográfica preferida
910.68
Fecha de publicación
2013
Resumen
Aspects of Tourist Behavior.
Formato:
Recursos electrónicos
Relevancia:
1.7420
por
Kozak, Metin.
Signatura topográfica preferida
338.4791
Fecha de publicación
2011
Resumen
The subject of sustainability has become central to the discussion of succeeding a stable development of the tourism industry due to an uncontrollable nature of supply and demand over the past few decades. Thus, this book examines policies and practices associated Other the introduction of various methods in order to maintain a sustainable tourism development. The list of policies and practices is based on a selection of most recent topics by providing many real-world examples and cases in rel ...
Formato:
Recursos electrónicos
Relevancia:
63393.0000
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