Image de couverture de Internationalization of the hospitality industry [electronic resource].
ISBN:
9780857249760
Titre:
Internationalization of the hospitality industry [electronic resource].
Auteur:
Brookes, Maureen.
Auteur personnel:
Informations de publication:
Bradford : Emerald Group Publishing Limited, 2011.
Description physique:
1 online resource (137 p.)
Série:
International Journal of Contemporary Hospitality Management: Volume 23, Issue 2
Note générale:
Description based upon print version of record.
Contenu:
Cover; CONTENTS; Editorial advisory board; Editorial; Comparative historical analysis of four UK hotel companies, 1979-2004; Do investors reward restaurant firms that go abroad?; Commercial hospitality; Customer-to-customer interaction (CCI): a cross-cultural perspective; Diversity management strategies of global hotel groups; Internationalising hospitality management degree programmes; Exploring the internationalisation prospects of a Chinese domestic hotel firm; Book review
Format:
Ressources électroniques
Accès électronique:
Click here to view book
Date de publication:
2011
WAIT_PUBINFO:
Bradford : Emerald Group Publishing Limited, 2011.