Sales and market forecasting for entrepreneurs [electronic resource] / Tim Berry.

ISBN:

9781606490426

Titre:

Auteur:

Berry, Timothy.

Auteur personnel:

Berry, Timothy.

Édition:

1st ed.

Informations de publication:

Description physique:

1 online resource (137 pages) : illustrations.

Série:

Entrepreneurship and small business management collection

Note générale:

Includes index.

Contenu:

Chapter 1. Why bother -- Chapter 2. About forecasting -- Chapter 3. Educating your guesses -- Chapter 4. Trees from the forest -- Chapter 5. Forest from the trees -- Chapter 6. S curves and the product life cycle -- Chapter 7. Strategic interactive model -- Chapter 8. Technical analysis -- Chapter 9. Managing a forecast -- Chapter 10. Spreadsheet tips and traps -- Index.

Note locale:

eBooks on EBSCOhost

Terme sujet:

Sales forecasting.

Business forecasting.

Sales management.

Small business -- Management.

Auteur d'entreprise ajouté:

Business Expert Press.

Format:

Ressources électroniques

Accès électronique:

Click here to view

Date de publication:

2010

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Numéro de rayon	Type de documentation	Copier	Emplacement en rayon	Statut
658.83 22	1:E-BOOK	1	1:ONLINE	Recherche en cours... Inconnu

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Résumé

This book, written by a 30-year veteran in planning, market research, and running a business, shows you how to educate your guesses with real world common sense, to make practical business forecasts, and to use them to manage your business better. While it goes through some of the more sophisticated techniques as well, its focus is on what people really use. The book includes cases, stories, examples, and real experience.