Image de couverture de Entrepreneurship : theory/process/practice / Howard Frederick, Allan O'Connor, Donald F. Kuratko.
ISBN:
9780170411752
Titre:
Entrepreneurship : theory/process/practice / Howard Frederick, Allan O'Connor, Donald F. Kuratko.
Auteur:
Frederick, Howard, author.
Auteur personnel:
Édition:
5th Asia-Pacific edition.
Description physique:
xxix, 697 pages : illustrations, charts ; 26 cm.
Note générale:
Previous edition: 2016.
Contenu:
Pt. 1. Entrepreneurship in the twenty-first century -- 1. Entrepreneurship : evolutionary development, revolutionary impact -- 2. The entrepreneurial mindset : cognition and career -- 3. Ethical, social and sustainable entrepreneurship -- 4. Pathways to entrepreneurial ventures -- Pt. 2. Designing resilient entrepreneurship : from opportunity identification to business model -- 5. Opportunity identification and the creative pursuit of innovative ideas -- 6. Design thinking for entrepreneurial ventures -- 7. Lean entrepreneurship and identifying customer needs -- 8. Lean marketing and business model design -- Pt. 3. Growing and planning entrepreneurial ventures -- 9. Strategic entrepreneurial growth -- 10. Legal and regulatory challenges -- 11. Business planning -- Pt. 4. Financial matters for entrepreneurial ventures -- 12. Financial performance for entrepreneurial ventures -- 13. Sources of finance for entrepreneurial ventures -- 14. Valuing and harvesting entrepreneurial ventures.
Format:
Livres
Date de publication:
2019
WAIT_PUBINFO:
South Melbourne, Vic. :

Cengage Learning,

[2019]

©2019.