par
Evans, Nigel.
Numéro de rayon préféré
647.94068 EVA
Date de publication
2015
Résumé
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.Among the new features and topics included in this edition are:Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategyNew international Tourism, Hospitality and Events c
Format :
Ressources électroniques
Pertinence:
114681.9766
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par
Evans, Nigel.
Numéro de rayon préféré
338.4791 STR
Date de publication
2003
Format :
Livres
Pertinence:
109798.5938
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