par
Jarvis, Ken.
Numéro de rayon préféré
647.94068 CAS
Date de publication
2006
Résumé
"Cases in Hospitality and Tourism Management is a compilation of cases contributed by authors from around the world. Students encounter real-life situations that enhance their learning experience. Organized by industry segment, the book's cases examine planning, human resources, marketing, menu management, product development, financial management, franchises, resorts, clubs, productivity, employee motivation, leadership, and other topics. Questions at the end of each case stimulate critical-thinking and decision-making skills."--BOOK JACKET.
Format :
Caractères normaux
Pertinence:
92251.0313
par
Beeton, Sue, editor.
Numéro de rayon préféré
647.940711 STU
Résumé
This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice.
Format :
Caractères normaux
Pertinence:
0.1890
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par
Backus, Lisa Lynn, author.
Numéro de rayon préféré
642.4 BAC
Date de publication
2017
Résumé
The job of the Catering Convention Services Manager (CCSM) is varied and diverse. The success or failure of an event can depend on the ability of the CCSM to juggle the components without dropping the ball. Chapters of this book scratch below the surface and impart authors' in-depth industry knowledge that will lead readers from the truth of what a CCSM does on a daily basis versus what the job description states, what emotional and technical skills are required, what employers look for in hiring CCSMs, how to relate to external and internal planners, and execution of catering and convention contracts. It gives an overview of job positions within hotels and facilities that CCSMs will work with necessary to fulfill the contracted legal requirements, providing thorough communication, detailed food and beverage industry information, banquet service styles, menu planning, trade statistics, BEO standards, how to deliver service expectations, and reveals a variety of indoor and outdoor event space setup standards. Included are suggested best practices of working with nonprofits, social, wedding, association, corporate, VIP, celebrity events, and tradeshows. Most chapters will have website links for more information on specific topics and explanations on how this industry operates within casino properties. The final chapters discuss revenue upsell opportunities for all stakeholders and industry accounting and the paperwork that pulls this fast-paced catering for convention service business all together.
Format :
Caractères normaux
Pertinence:
0.0990
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