par
Kozak, Nazmi.
Numéro de rayon préféré
910.68
Date de publication
2016
Résumé
The book addresses topics such as tourism education and its development in the latter part of the twentieth century, taking "tourism" to be a broader field than "hospitality.".
Format :
Ressources électroniques
Pertinence:
190158.2813
par
Page, Stephen, 1963- author.
Numéro de rayon préféré
338.4791 PAG
Date de publication
2015
Résumé
"One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics. This fifth edition has been revised and updated to include: New content on: sports, festivals and event tourism, social media impacts on tourism, global economic downturn affecting tourism as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism. Updated case studies on BRIC markets and new case studies from Middle East and Asia. Enhanced Tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth Transport section includes more international perspectives from China and South America. Updated companion website which includes: additional case studies, quizzes, PPT's, further reading, web reading as well as video links and longer reflective case study per chapter to aid both teaching and learning"--
Format :
Ressources électroniques
Pertinence:
170070.4688
Voir d’autres résultats de recherche
par
Kaufman, Tammie J.
Numéro de rayon préféré
306.4819 KAU
Date de publication
2018
Format :
Ressources électroniques
Pertinence:
155264.2344
par
Mason, Peter, 1951- author.
Numéro de rayon préféré
338.4791 MAS
Date de publication
2016
Format :
Ressources électroniques
Pertinence:
143744.3438
par
Getz, Donald, 1949-, author.
Numéro de rayon préféré
658.456 GET
Date de publication
2023
Résumé
A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.
Format :
Ressources électroniques
Pertinence:
143741.3281
par
Fyall, Alan.
Numéro de rayon préféré
338.4791.0681 FYA
Date de publication
2013
Résumé
Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.
Format :
Ressources électroniques
Pertinence:
134470.7656
par
Weaver, David B. (David Bruce)
Numéro de rayon préféré
338.4791068 WEA
Date de publication
2014
Format :
Ressources électroniques
Pertinence:
134458.2656
par
Page, Stephen, 1963-
Numéro de rayon préféré
338.4791 PAG
Date de publication
2007
Résumé
Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its second edition and has been fully revised with updated statistics and a complete set of brand new case studies. Tourism Management covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and de
Format :
Ressources électroniques
Pertinence:
126779.4766
par
Horner, Susan, editor.
Numéro de rayon préféré
647.940683 TAL
Date de publication
2017
Format :
Ressources électroniques
Pertinence:
120274.6719
par
Adie, Bailey Ashton, author.
Numéro de rayon préféré
338.4791 ADI
Date de publication
2019
Format :
Ressources électroniques
Pertinence:
120270.8281
par
Evans, Nigel.
Numéro de rayon préféré
647.94068 EVA
Date de publication
2015
Résumé
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.Among the new features and topics included in this edition are:Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategyNew international Tourism, Hospitality and Events c
Format :
Ressources électroniques
Pertinence:
114681.9766
par
Ryan, Chris, 1945-
Numéro de rayon préféré
338.4791 TOU
Date de publication
2012
Résumé
One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.
Format :
Ressources électroniques
Pertinence:
114676.2031
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