Search Results for Event marketing

Event marketing.

2024-05-03T09:56:04Z

by Rinallo, Diego.
Call Number 658.456 RIN
Publication Date 2018
Format: Electronic Resources
Click here to view book

The sports event management and marketing playbook / Frank Supovitz.

2024-05-03T09:56:04Z

by Supovitz, Frank.
Call Number 658.456 SUP
Publication Date 2005
Format: Books
Table of contents http://www.loc.gov/catdir/toc/ecip0414/2004002611.html

Consumer Behavior Knowledge for Effective Sports and Event Marketing.

2024-05-03T09:56:04Z

by Kahle, Lynn R.
Call Number 796.0698
Publication Date 2010
Summary The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophisticated marketing thinking and applications to these topics. This book deals with the professional development in the sense that sports marketing can be viewed as an application of consumer behavior research. Readers will learn about new opportunities in using consumer behavior knowledge effectively in the areas of: influencing behaviors in society and sports; building relationships with consumers through sports and events; and providing services to consumers through sport and event sponsorships. This book, by a superb group of authors, includes comprehensive reviews, innovative conceptual pieces, empirical research and rigorous attention to data.
Format: Electronic Resources
Click here to view book

Place Event Marketing in the Asia Pacific Region : Branding and Promotion in Cities.

2024-05-03T09:56:04Z

by Cudny, Waldemar.
Call Number 659
Publication Date 2021
Format: Electronic Resources
Click here to view book

Event Marketing [electronic resource] : How to Successfully Promote Events, Festivals, Conventions, and Expositions

2024-05-03T09:56:04Z

by Preston, C. A.
Call Number 658.456
Publication Date 2012
Summary A modern, completely updated guide to effective event marketing As the events market becomes increasingly saturated, it is essential for a successful event professional to understand the use of strategic marketing plans. Events are everywhere-in the U.S. alone, there are more than 2,500 music festivals a year, for example, while the UK hosts over 70 different beer festivals each year. In such a crowded market, how can the event planner ensure that his or her event stands out? Marketing expert Chris Preston has the answers in this second edition of Event Marketing. From the basics of promoting an event to the use of events as marketing strategies themselves, Preston provides straightforward advice and information on all the latest event marketing techniques. The book begins with sections on what "event marketing" really means, and how the field has evolved throughout time. Preston then explores event marketing strategies from both a conceptual and practical standpoint, and provides information on sponsorship and corporate branding. The book covers marketing for all types of events, including festivals, corporate and association events, and social functions, and a full chapter on digital event marketing covers all the latest e-marketing strategies. Case studies provide real-world examples of successful marketing efforts, while Discussion Questions for each chapter provide opportunities for further exploration of key concepts. As marketing becomes an increasingly important skill for event management professionals, this completely revised second edition of Event Marketing will be a must-have for working professionals, students, and aspiring event planners everywhere.
Format: Electronic Resources
Click here to view book http://angliss.eblib.com.au/patron/FullRecord.aspx?p=817320

Event marketing : how to successfully promote events, festivals, conventions, and expositions / Leonard H. Hoyle.

2024-05-03T09:56:04Z

by Hoyle, Leonard H.
Call Number 658.456 HOY
Publication Date 2002
Format: Books

Event marketing : how to successfully promote events, festivals, conventions, and expositions / C.A. Preston.

2024-05-03T09:56:04Z

by Preston, Chris, 1961-
Call Number 658.456 PRE
Publication Date 2012
Format: Books

The 21st Century Meeting and Event Technologies : Powerful Tools for Better Planning, Marketing, and Evaluation.

2024-05-03T09:56:04Z

by Lee, Seungwon, author.
Call Number 394.2 LEE
Publication Date 2016
Format: Electronic Resources
Click here to view book

Event management in leisure and tourism / David C. Watt.

2024-05-03T09:56:04Z

by Watt, David C., 1951-
Call Number 658.456 WAT
Publication Date 1998
Format: Books

Handbook Event Market China.

2024-05-03T09:56:04Z

by Schwägermann, Helmut.
Call Number 394.20951
Publication Date 2015
Format: Electronic Resources
Click here to view book

Event planning and management : principles, planning and practice / Ruth Dowson, Bernadette Albert, Dan Lomax.

2024-05-03T09:56:04Z

by Dowson, Ruth, author.
Call Number 658.456 DOW
Publication Date 2023
Summary "Event Planning and Management is the comprehensive guide for facing the new wave of live brand and customer experiences. Using real-world examples such as National Health Service's (NHS) bespoke planning model and Standon Calling (the cashless festival), this book offers a structured, practical approach to all types of events, from the initial planning to the final evaluating stages. This third edition of Event Planning and Management provides a renewed focus on virtual and hybrid events. It also provides an expansion of health and safety advisory in light of COVID-19 and anti-terrorism, as well as new models such as the Cultural Risk Assessment, and further case studies"--
Format: Books

Strategic Sports Event Management [electronic resource].

2024-05-03T09:56:04Z

by Masterman, Guy.
Call Number 796.069
Publication Date 2007
Summary The hosting of sports events, be they large international events or smaller niche interest events, has huge and long-lasting impacts on the local environment, economy and industry.Strategic Sports Event Management: An international approach provides students and event managers in the industry with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to firstly understand the importance of a strategic approach, and secondly how to implement strategies that can achieve successful sports events over the short
Format: Electronic Resources
Click here to view book

Event management [Click on Catalog Record to access journal online]

2024-05-03T09:56:04Z

Call Number E-RESOURCE
Publication Date 2024 2023 2022 2021 2020
Format: Other Other
Click here for online access. William Angliss Institute of TAFE users only

Event Success : Maximizing the Business Impact of in-Person, Virtual, and Hybrid Experiences.

2024-05-03T09:56:04Z

by Alroy, Alon, author.
Call Number 658.456 ALR
Publication Date 2022
Format: Electronic Resources
Click here to view book

Elvis lives in Parkes [digital videorecording] / writer [and] director, Anthony Mullins ; producers, Noelene Hayes & Melissa Fox.

2024-05-03T09:56:04Z

by Mullins, Anthony.
Call Number TR DVD 658.007994 ELV
Publication Date 2006
Summary "Despite the threat of bushfires, flood, public ridicule, financial loss, theft and outright exhaustion, a small band of devotees from the tiny rural town of Parkes have battled against the odds to create the biggest, and most unlikely , Elvis Presley Festival in Australia"--Container. Illustrates the process of planning, marketing and managing a successful event to promote tourism in a small rural town.
Format: Books

A Practical Guide to Event Promotion.

2024-05-03T09:56:04Z

by Jackson, Nigel.
Call Number 394.20688
Publication Date 2017
Format: Electronic Resources
Click here to view book

Promoting and marketing events [electronic resource] : theory and practice / Nigel Jackson.

2024-05-03T09:56:04Z

by Jackson, Nigel.
Call Number 394.2 JAC
Publication Date 2013
Summary This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well. Uniquely therefore, this book covers two related themes: marketing and public relations in an events context. This will offer events planners a comprehensive guide on how to promote events to a range of au
Format: Electronic Resources
Click here to view book

An Introduction to Sports Tourism and Event Management.

2024-05-03T09:56:04Z

by Saayman, Melville.
Call Number 394.2
Publication Date 2012
Format: Electronic Resources
Click here to view book

Event Management [electronic resource].

2024-05-03T09:56:04Z

by Singh, R.K.
Call Number XX(155960.1)
Publication Date 2008
Format: Electronic Resources
Click here to view book

Confessions of an event planner [digital videorecording].

2024-05-03T09:56:04Z

Call Number TR DVD 394.2 CON
Publication Date 2008
Summary A look at the world of event planning featuring Dena Marie Modica, Director of Sales and Marketing for Solera Restaurant and Event Center. Learn the salary range, long-term career outlook, types of event planners, and more.
Format: Other

A practical guide to event promotion / Nigel Jackson, Katie Angliss.

2024-05-03T09:56:04Z

by Jackson, Nigel A.
Call Number 658.456 JAC
Publication Date 2017
Format: Books

Event Tourism in Asian Countries : Challenges and Prospects.

2024-05-03T09:56:04Z

by Arora, Shruti.
Call Number 915.00688
Publication Date 2021
Format: Electronic Resources
Click here to view book

Festival & special event management / Johnny Allen ... [et al.].

2024-05-03T09:56:04Z

by Allen, Johnny.
Call Number 658.456 FES
Publication Date 2011
Summary The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. This offers students a current, relevant textbook for their study and professional reference.
Format: Books

Start Your Own Event Planning Business 3/E : Your Step-by-Step Guide to Success.

2024-05-03T09:56:04Z

by Press, Entrepreneur.
Call Number 394.2068
Publication Date 2011
Format: Electronic Resources
Click here to view book

Events Project Management.

2024-05-03T09:56:04Z

by Els, Georgiana.
Call Number 394.2
Publication Date 2016
Format: Electronic Resources
Click here to view book

Strategic Sports Event Management.

2024-05-03T09:56:04Z

by Masterman, Guy.
Call Number 796.068 MAS
Publication Date 2021
Format: Electronic Resources
Click to View

Events management : an introduction / Charles Bladen, James Kennell, Emma Abson and Nick Wilde.

2024-05-03T09:56:04Z

by Bladen, Charles, author.
Call Number 394.2068 BAD
Publication Date 2018
Format: Electronic Resources
Click here to view

Marketing research for the tourism, hospitality and events industries / Bonita Kolb.

2024-05-03T09:56:04Z

by Kolb, Bonita, author.
Call Number 338.4791 KOL
Publication Date 2018
Format: Electronic Resources
Click to View

Technology Application in Tourism Fairs, Festivals and Events in Asia.

2024-05-03T09:56:04Z

by Hassan, Azizul.
Call Number 338.4791 HAS
Publication Date 2022
Format: Electronic Resources
Click here to view book

Sponsorship in Marketing : Effective Partnerships in Sports, Arts and Events.

2024-05-03T09:56:04Z

by Cornwell, T. Bettina.
Call Number 659.285 COR
Publication Date 2020
Format: Electronic Resources
Click here to view book

Successful event management : a practical handbook / Anton Shone and Bryn Parry.

2024-05-03T09:56:04Z

by Shone, Anton.
Call Number 658.456 SHO
Publication Date 2004
Summary "This is the essential guide for anyone who needs to know how to organize a special event: a festival, a celebration party, a media launch or an annual fete. The authors' combination of industry experience, expertise and a lively approach make this an ideal book for students of Events Management, Business, Tourism, Media Studies and related courses as well as being a valuable handbook for practitioners currently organizing events."--BOOK JACKET.
Format: Books

The dictionary of event management / Joe Jeff Goldblatt, Carol F. McKibben, editors, in conjunction with the International Special Events Society (ISES) ; foreword by James E. Jones.

2024-05-03T09:56:04Z

by Goldblatt, Joe Jeff, 1952-
Call Number 658.456 DIC
Publication Date 1996
Format: Books

Sponsorship in Marketing : Effective Communication Through Sports, Arts and Events.

2024-05-03T09:56:04Z

by Cornwell, T. Bettina
Call Number 659.285 COR
Publication Date 2014
Summary Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This book introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured. Drawing on original research, and exploring key theory, best practice and cutting-edge issues, this is also the only book to fully explain how the sponsor can implement successful sponsorship campaigns and achieve their communication objectives. The book covers every important conceptual and functional area of sponsorship in marketing communications, including: audiences, strategies and objectives leveraging and activation building sponsorship portfolios measurement and evaluation ambush marketing managing relationships internal audiences public policy and legal issues Every chapter includes case studies, examples and data from real organizations, business, campaigns and events, vividly illustrating the link between fundamental principles and effective practice. No other book provides such a comprehensive, evidence-based introduction to sponsorship, demonstrating how organizations can connect brands to real life. This is essential reading for all students and practitioners working in sport marketing, sport business, events marketing, arts administration, business communication or marketing management.
Format: Electronic Resources
Click here to view book

Dining at William Angliss / William Angliss Institute of TAFE

2024-05-03T09:56:04Z

by William Angliss Institute of TAFE.
Call Number WAIARC 647.95 DIN
Publication Date 1995
Format: Other

The sponsor's toolkit / Anne-Marie Grey & Kim Skildum-Reid.

2024-05-03T09:56:04Z

by Grey, Anne-Marie.
Call Number 658.820994 GRE
Publication Date 2001
Summary Provides a practical, systematic approach to defining what an organisation hopes to gain from sponsorship. The book then proceeds to discuss how to select and negotiate proposals and then how to maximise campaigns. By the authors of The Sponsorships Seeker's Toolkit.
Format: Books

Managing the Customer Experience [electronic resource].

2024-05-03T09:56:04Z

by Palmer, Adrian.
Call Number 658.12
Publication Date 2009
Summary This e-book aims to raise debate about the theory and application of customer experience within the context of direct marketing. Despite the apparent appeal of the concept, the unique nature of a customer experience, which is specific to a customer, at a specific time and location, in the context of a specific event, provides challenges for managers to implement the concept for planning and control purposes.
Format: Electronic Resources
Click here to view book

Recreation, Event, and Tourism Businesses [electronic resource].

2024-05-03T09:56:04Z

by Pfister, Robert.
Call Number 790.069
Publication Date 2008
Format: Electronic Resources
Click here to view book

Sport and adventure tourism / Simon Hudson, editor.

2024-05-03T09:56:04Z

by Hudson, Simon.
Call Number 338.4791 SPO
Publication Date 2003
Summary "A one-of-a-kind reference source, Sport and Adventure Tourism presents a comprehensive look of all facets of sport-related tourism and leisure management. Concise and easy to read, the book delivers incisive commentary from an international range of the foremost experts in the field. Essential for professionals and educators, this is a highly readable handbook for anyone interested in this dynamic part of the tourism industry."--BOOK JACKET.
Format: Books

Design for Special Events : 500 of the Best Logos, Invitations, and Graphics.

2024-05-03T09:56:04Z

by Top, Peleg.
Call Number 741.6
Publication Date 2009
Format: Electronic Resources
Click here to view book

Innovative marketing communications : strategies for the events industry / Guy Masterman, Emma H. Wood.

2024-05-03T09:56:04Z

by Masterman, Guy.
Call Number 658.456 MAS
Publication Date 2006
Format: Books
Publisher description http://www.loc.gov/catdir/enhancements/fy0661/2005925262-d.html

Marketing in Food, Hospitality, Tourism and Events [electronic resource] : A Critical Approach

2024-05-03T09:56:04Z

by Tresidder, Richard.
Call Number 647.94068 TRE
Publication Date 2012
Summary A unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality Industries. It takes the reader through a logical and critical examination of key marketing debates, theories and approaches to encourage readers to explore their own thoughts, ideas and opinions.
Format: Electronic Resources
Click here to view book

Festival & special event management essentials / Johnny Allen, Robert Harris, Leo Jago.

2024-05-03T09:56:04Z

by Allen, Johnny, author.
Call Number 658.456 ALL
Publication Date 2021
Summary This book serves as a concise yet comprehensive, step-by-step handbook for modern event management. This Essentials edition gives students contemporary lessons and insights that they can relate to. It brings theory to life through copious practical examples, illustrative diagrams and unique case studies demonstrating best practices and pitfalls. Industry experts from across APAC?s event planning sector have contributed content to key contemporary topics including sustainability, risk management, project management and strategic alignment to client goals.
Format: Books

Strategic event creation [electronic resource]

2024-05-03T09:56:04Z

by Sharples, Liz.
Call Number 658.7 STR
Publication Date 2014
Summary The first text to move away from an older paradigm of simply 'making events work' and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.
Format: Electronic Resources
Click here to view book

Events Management.

2024-05-03T09:56:04Z

by Tassiopoulos, Dimitri.
Call Number 394.2068
Publication Date 2011
Summary Managing events is both an art and a science. Events managers need to understand and fully embrace the multi-dimensional nature of events management, and cultivate the leadership skills and attitudes in themselves and those they manage. The importance of successfully staging events has increased around the world, as more government agencies begin to realise the potential benefit of using events as strategic development tools. This third edition of Events Management: A developmental and managerial approach provides a definitive grounding in the development and management of small to large scale events.   The book provides an introduction to events management, then goes on to examine the design, administration and marketing of events, as well as the operational and risk management aspects. It also deals with applied events management through a number of event genre types.
Format: Electronic Resources
Click here to view book

Strategic sports event management / Guy Masterman.

2024-05-03T09:56:04Z

by Masterman, Guy.
Call Number 658.456 MAS
Publication Date 2009
Summary Provides event managers with an insight into the strategic management of sports events of all scales and nature. It uses new international case studies throughout to offer real-world insight in both larger and smaller events.
Format: Books
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018709901&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Marketing for tourism, hospitality & events : a global & digital approach / Simon Hudson and Louise Hudson.

2024-05-03T09:56:04Z

by Hudson, Simon.
Call Number 647.940688 HUD
Publication Date 2017
Format: Books

The sponsorship seeker's toolkit / authors, Kim Skildum-Reid, Anne-Marie Grey.

2024-05-03T09:56:04Z

by Skildum-Reid, Kim.
Call Number 658.152240994 SKI
Publication Date 2007
Summary This book is an easy-to-read, how-to guide for anyone or any business looking for sponsorship. It is accompanied by a CD.
Format: Books

Marketing destinations and venues for conferences, conventions and business events / Rob Davidson, Tony Rogers.

2024-05-03T09:56:04Z

by Davidson, Rob.
Call Number 658.456 DAV
Publication Date 2006
Summary Marketing Destinations and Venues for Conferences, Conventions and Business Events" covers key areas in marketing and promotion such as: trends and issues in destination and venue marketing; strategic marketing planning, ROI and strategy evaluation; destination and venue selling strategies; and future challenges, opportunities and supply-side developments.
Format: Books

How to Start a Home-Based Event Planning Business [electronic resource].

2024-05-03T09:56:04Z

by Moran, Jill S.
Call Number 394.2068
Publication Date 2015
Summary <span><span>Event planning continues to be a thriving business area for the motivated entrepreneur. This fourth edition includes updated ideas about creating business plans, balancing home and work, building a client base, and a more in-depth discussion on the role of social media in your event planning business. </span></span>
Format: Electronic Resources
Click here to view book

Festival & special event management / Johnny Allen ... [et al.].

2024-05-03T09:56:04Z

by Allen, Johnny.
Call Number 658.456 FES
Publication Date 2008
Summary Festivals and special events have grown into a massive industry worldwide, generating billions of dollars for regional centers, states, and countries. Festival and Special Event Management provides a comprehensive overview of the theory and procedures essential to managing festivals and special events. Australian authors.
Format: Books

Leisure and recreation management / George Torkildsen.

2024-05-03T09:56:04Z

by Torkildsen, George
Call Number 338.4791 TOR
Publication Date 2005
Format: Books
Publisher description http://www.loc.gov/catdir/enhancements/fy0651/2004051173-d.html

Virtual Events Management : Theory and Methods for Event Management and Tourism / Tim Brown and Claire Drakeley.

2024-05-03T09:56:04Z

by Brown, Tim, author.
Call Number 658.456 BRO
Publication Date 2023
Summary The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective.
Format: Electronic Resources
Click to View

Events Management : Principles and Practice.

2024-05-03T09:56:04Z

by Raj, Razaq.
Call Number 394.2068
Publication Date 2022
Summary Now in its Fourth Edition, this key text has been fully revised and updated and includes two new chapters on Evaluation and Impact of Events and The Future of the Events Industry. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management.
Format: Electronic Resources
Click here to view book

Marketing : [digital videorecording] the Australian International Airshow / produced by VC Media.

2024-05-03T09:56:04Z

by Media Australia (Production company)
Call Number TR DVD 658.456 MAR
Publication Date 1997
Summary An excellent Australian case study of how the basic principles of marketing are used to sell and promote a major entertainment product and ultimately attract over 200,000 people. The program explores the marketing mix and shows the application of product, price, place and promotion.
Format: Other

Events management : a developmental and managerial approach / Dimitri Tassiopoulos editor.

2024-05-03T09:56:04Z

by Tassiopoulos, Dimitri.
Call Number 658.456 EVE
Publication Date 2011
Format: Electronic Resources
Click here to view

Events management : a developmental and managerial approach / Dimitri Tassiopoulos editor.

2024-05-03T09:56:04Z

by Tassiopoulos, Dimitri.
Call Number 658.456 EVE
Publication Date 2010
Format: Books

The million-dollar financial services practice [electronic resource] : a proven system for becoming a top producer / David J. Mullen, Jr.

2024-05-03T09:56:04Z

by Mullen, David J., Jr.
Call Number 332 22
Publication Date 2008
Summary Mullen gives financial advisors all the tools and guidance they need to: get the appointment; build relationships; convert prospects to client; retain clients; use niche marketing successfully; balance current clients and prospects; increase the products and services each client uses; and, attract millionaire clients.
Format: Electronic Resources
Click here to view

Event sponsorship / Bruce E. Skinner, Vladimir Rukavina.

2024-05-03T09:56:04Z

by Skinner, Bruce E.
Call Number 658.456 SKI
Publication Date 2003
Format: Books
Table of contents http://www.loc.gov/catdir/toc/fy033/2002010348.html Publisher description http://www.loc.gov/catdir/description/wiley037/2002010348.html

Hospitality marketing in the e-commerce age / Neil Wearne and Kevin Baker.

2024-05-03T09:56:04Z

by Wearne, Neil.
Call Number 647.940688 WEA
Publication Date 2002
Summary "Hospitality Marketing in the e-Commerce Age is a comprehensive account of all aspects of marketing in the hospitality industry. Although primarily a textbook for students and teachers of hospitality marketing, this book will prove invaluable for all practitioners in the hospitality industry who want to add to their knowledge of marketing.The approach taken in this book is that marketing should be directed towards what happens to and for the customers. This approach is fundamentally different from those who consider marketing to be primarily concerned with sales and advertising. This book shifts the major emphasis of hospitality marketing onto building a service business from the inside, rather than relying on outside promotion after the event." -- BOOK JACKET.
Format: Books

Food and wine festivals and events around the world : Development, management and markets / C. Michael Hall and Liz Sharples.

2024-05-03T09:56:04Z

by Hall, Colin Michael, 1961-, author.
Call Number 338.4791 HAL
Publication Date 2016
Format: Books

Humans, Horses and Events Management.

2024-05-03T09:56:04Z

by Dashper, Katherine.
Call Number 394.2068
Publication Date 2021
Summary This book explains the process of managing a multispecies event, as well as the larger theoretical implications of event management, using the National Championships of the Icelandic Horse as an extended study.
Format: Electronic Resources
Click here to view book

Start your own food truck business [electronic resource] : cart; trailer; kiosk; standard and gourmet trucks; mobile catering; bustaurant / The Staff of Entrepreneur Media, Inc. & Rich Mintzer.

2024-05-03T09:56:04Z

by Entrepreneur Media, Inc.
Call Number 647.95 ENT
Publication Date 2015
Summary Start Your Own Food Truck Business and Satisfy Your Hunger for SuccessAt over a billion dollars, the mobile food industry is enjoying more publicity and notoriety than ever before. Catering to a new generation of foodies looking for quick and unique specialties, the mobile food business is booming with new opportunities for eager entrepreneurs like you.From gourmet food to all-American basics and hot dog wagons to bustaurants, our experts give you the delicious details behind starting and running a successful mobile food business.This guide covers:Six of the hottest mobile food options: food c
Format: Electronic Resources
Click here to view book

Event design [electronic resource] : social perspectives and practices / edited by Greg Richards, Lénia Marques, and Karen Mein.

2024-05-03T09:56:04Z

by Richards, Greg.
Call Number 394.2 EVE
Publication Date 2014
Summary Events are becoming more complex as their range of functions grows, as meeting places, creative spaces, economic catalysts, social drivers, community builders, image makers, business forums and network nodes. Effective design can produce more successful business models that can help to sustain cultural and sporting activities even in difficult economic times. This process requires creative imagination, and a design methodology or in other words 'imagineering'. This book brings together a wide range of international experts in the fields of events, design and imagineering to examine the event d
Format: Electronic Resources
Click here to view book

Project management [electronic resource] : a professional approach to events / Jan Verhaar & Iris Eshel.

2024-05-03T09:56:04Z

by Verhaar, Jan, 1949-
Call Number 394.2068 VER
Publication Date 2013
Format: Electronic Resources
Click here to view book

Jobs in Green Travel and Tourism.

2024-05-03T09:56:04Z

by Ching, Jacqueline.
Call Number 910.23
Publication Date 2010
Summary In this book, we'll look closely at dozens of careers within the broad field of green travel and tourism. Students will learn about many concepts that are relatively new, such as "carbon offsets" and "renewable energy projects." While the green travel and tourism is just in its infancy, many colleges and universities are preparing their students to work in this rapidly expanding field. The opportunities are great-and growing-for anyone interested in travel, adventure, hospitality, and helping to save the planet.
Format: Electronic Resources
Click here to view book

Special events : the roots and wings of celebration / Joe Goldblatt.

2024-05-03T09:56:04Z

by Goldblatt, Joe Jeff, 1952-
Call Number 658.456 GOL
Publication Date 2008
Summary "Special Events: The Roots and Wings of Celebration, Fifth Edition provides experienced as well as aspiring event leaders with a comprehensive guide to understanding, planning, funding, promoting, and producing special events. Filled with helpful resources and illustrative examples, this Fifth Edition covers such areas as marketing, sponsorship, human resource management, financial administration, risk management, safety and security, global event leadership models, media use, legal and ethical considerations, technology, career development, and more."--BOOK JACKET.
Format: Books

Hotel convention sales, services, and operations / Pat Golden-Romero.

2024-05-03T09:56:04Z

by Golden-Romero, Pat.
Call Number 647.940688 GOL
Publication Date 2007
Summary "Hotel Convention Sales, Services, and Operations examines the precipitating factors and emerging trends in the hospitality industry and how they have contributed to the growth of the meetings and conventions market, including a look at the financial impact of this global industry in both private and public sectors of the economy. This "how-to" guide takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. The author introduces the types of groups holding meetings and conventions, the planners in charge of site selection, and the facilities they commonly use. The basics of marketing are introduced, and the role of Convention and Visitors' Bureaus is considered. Readers will gain understanding of the sales and negotiation process between buyers and sellers of these services."--BOOK JACKET.
Format: Books
Table of contents only http://www.loc.gov/catdir/toc/ecip062/2005030471.html Publisher description http://www.loc.gov/catdir/enhancements/fy0623/2005030471-d.html

The Routledge Handbook of Events.

2024-05-03T09:56:04Z

by Page, Stephen, 1963-, author.
Call Number 394.2 PAG
Publication Date 2020
Format: Electronic Resources
Click here to view book

Careers in meeting and events management, hospitality marketing : increasingly important business function planning everything from sales meetings to major conventions.

2024-05-03T09:56:04Z

by Institute for Career Research.
Call Number 658.456 22
Publication Date 2005
Format: Electronic Resources
Click here to view

Events management for the infant and youth market / edited by Hugues Seraphin.

2024-05-03T09:56:04Z

by Séraphin, Hugues, editor.
Call Number 658.456 EVE
Publication Date 2023
Format: Electronic Resources
http://ezproxy.angliss.edu.au/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=3563804

Events Feasibility and Development : From Strategy to Operations.

2024-05-03T09:56:04Z

by O'Toole, William, 1951- 1951-, author.
Call Number 394.2068 OTO
Publication Date 2021
Format: Electronic Resources
Click to View

Reputation and image recovery for the tourism industry / edited by Gabrielle Walters and Judith Mair.

2024-05-03T09:56:04Z

by Walters, Gabby, editor.
Call Number 659.2 REP
Publication Date 2019
Summary Crises and disasters that directly impact tourism can have extensive reputational implications for the organisations and destinations involved. It is critical that DMOs and CEOs communicate the right message in such circumstances to reassure the public that they have their best interests at heart. Often this is not done well. Every crisis and disaster is different, and knowledge is required to understand how different crises and disasters, whether they be at a destination or an organisational level, affect members of the public. Such insight will provide managers with a clearer understanding of the most effective messaging and communication strategies post event. 'Reputation and Image Recovery for the Tourism Industry' uses real life cases studies to contextualise the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the organisation's future survival. Packed with international case studies, and with contributions from experts, this edited book is divided into three sections that cover: * Natural Disasters: including cyclones/hurricanes; flooding; earthquakes, volcanos and tsunamis; bush/forest fires and other severe natural events. * Man Made Crises and Organisational Crises: including specific case studies that focus on how destinations restore their reputation following a random act of crime or terror; managing the threat of terrorism- a destination image perspective; managing destination image in the midst of political turmoil and reputation recovery for destinations with long term image issues. * Organisational Crises in the Tourism and Hospitality Industry: including reputation recovery for various tourism organisations including airlines, hotels and theme parks; managing the media in times of organisational crises; best practice public relations strategies for tourism organisations and the role of social media in organisational reputation recovery. Essential reading for students, researchers and industry managers, and the 'go to' text for those wishing to learn about specific strategies and best practice techniques proven to assist with the reputational management of destinations and organisations affected by crises and disasters.
Format: Electronic Resources
Click to View

Catering : a guide to managing a successful business operation / Bruce Mattel, the Culinary Institute of America.

2024-05-03T09:56:04Z

by Mattel, Bruce.
Call Number 642.4 MAT
Publication Date 2008
Summary "Beginning with an overview of the catering profession, this book explains the various kinds of career opportunities available as well as the skills you need to succeed. It walks you through every aspect of operating a catering business. For each topic covered, Catering provides detailed information and guidance on best practices, complete with the hands-on examples and insider tips you need to troubleshoot difficulties and creatively meet challenges in your own catering business." "This invaluable reference is full of tools and resources to help your operation succeed. To assist you with the practical aspects of your operation, you'll find a detailed sample business plan, helpful recommendations on staffing and equipment, complete examples of how to price events, and much more. And to make sure your service and food receive accolades, you'll find in-depth advice on service styles, tips on active buffet stations, and sample menus for a wide range of events. Featuring more than 70 instructive photographs and illustrations throughout, Catering is your road map to a thriving catering business, whether you're new to the field or a veteran caterer who wants to improve performance."--BOOK JACKET.
Format: Books
Table of contents only http://www.loc.gov/catdir/toc/ecip0713/2007011322.html Publisher description http://www.loc.gov/catdir/enhancements/fy0739/2007011322-d.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0806/2007011322-b.html

Festival and events management : an international arts and culture perspective / edited by Ian Yeoman [and 4 others].

2024-05-03T09:56:04Z

by Yeoman, Ian.
Call Number 658.456 FES
Publication Date 2004
Summary This title explores the central role of events management in the cultural, tourism and arts industries. It includes international case studies of arts and leisure events, together with case studies from Europe, New Zealand, Australia and the USA.
Format: Books

Hospitality Experience / Frans Melissen [and 3 others], editors.

2024-05-03T09:56:04Z

by Melissen, Frans
Call Number 647.94068 HOS
Publication Date 2015
Format: Electronic Resources
Click here to view book

Reimagining and Reshaping Events : Theoretical and Practical Perspectives.

2024-05-03T09:56:04Z

by Wrathall, Jeff, author.
Call Number 658.046 WRA
Publication Date 2022
Summary A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.
Format: Regular print

Events MISmanagement : Learning from Failure.

2024-05-03T09:56:04Z

by Brown, Tim.
Call Number 394.2068
Publication Date 2022
Summary A unique text that looks at events from a very different perspective - that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.
Format: Electronic Resources
Click here to view book

Research in consumer behavior. Vol. 13 [electronic resource] / edited by Russell W. Belk [and others].

2024-05-03T09:56:04Z

by Belk, Russell W.
Call Number 658.8342 23
Publication Date 2011
Summary Research in Consumer Behavior presents cutting edge consumer research, whether empirical or conceptual, qualitative or quantitative. The majority of papers in this volume have been selected from the best papers at the 2011 Consumer Culture Theory Conference held in Chicago Illinois in July, 2011. The Conference is the premier event for consumer culture research which tends to be qualitative, ethnographic, and cultural in orientation and draws a variety of scholars from around the world. Many of these scholars are housed in academic marketing department, but they also come from fields of anthropology, sociology, cultural studies, and communications as well as from industry. The papers selected for this volume are those judged to be the best among those selected for the conference from submissions to the conference peer review. This marks the third volume of Research in Consumer Behavior that has been able to publish the top Consumer Culture Theory papers.
Format: Electronic Resources
Click here to view

Reimagining and Reshaping Events : Theoretical and Practical Perspectives.

2024-05-03T09:56:04Z

Food and beverage management : for the hospitality, tourism and event industries / John Cousins [and 3 others].

2024-05-03T09:56:04Z

by Cousins, John, author.
Call Number 647.95068 COU
Publication Date 2016
Summary This fourth edition of the best selling textbook Food & Beverage Management has been updated and revised to take account of current trends within these industries.
Format: Electronic Resources
Click here to view book

Conferences and conventions [electronic resource] : a global industry / Tony Rogers.

2024-05-03T09:56:04Z

by Rogers, Tony, 1945-
Call Number 060 23
Publication Date 2013
Format: Electronic Resources
Click here to view

The practical guide to organising events / by Philip Berners.

2024-05-03T09:56:04Z

by Berners, Philip, author.
Call Number 658.456 BER
Publication Date 2017
Format: Books

Festival and Events Management : An International Arts and Culture Perspective / edited by Ian Yeoman [and 4 others].

2024-05-03T09:56:04Z

by Yeoman, Ian.
Call Number 394.2068 FES
Publication Date 2009
Summary Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
Format: Electronic Resources
Click here to view book

Tour:smart [electronic resource] : and break the band / Martin Atkins.

2024-05-03T09:56:04Z

by Atkins, Martin, 1959-
Call Number 780.2373 22
Publication Date 2007
Summary From packing the right equipment to keeping enough gas in the tank to get home, every aspect of making a successful tour with a band is addressed in this comprehensive guide. More than 100 luminaries and leading organizations from the world of touringamong them Chris Connelly, Henry Rollins, the House of Blues, and the Vans Warped Tour, as well as club owners, tour managers, and even sex advisorsprovide handy insider know-how along with insight on mistakes commonly made by novice bands. Chapters address the nitty-gritty of touring, with instructions on how to secure venues and publicity, how to stay healthy on the road, and how to keep the budget in the black. Loaded with hundreds of years' worth of collective hands-on experience from those steeped in the music business, this is a must-have resource for creating an unforgettable tour.
Format: Electronic Resources
Click here to view

Cases for Event Management and Event Tourism.

2024-05-03T09:56:04Z

by Getz, Donald, 1949-, author.
Call Number 658.456 GET
Publication Date 2023
Summary A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.
Format: Electronic Resources
Click to View

Sport Operations Management and Development : An Applied Approach.

2024-05-03T09:56:04Z

by Piekarz, Mark.
Call Number 796.069
Publication Date 2021
Format: Electronic Resources
Click here to view book

Sport Facility and Event Management.

2024-05-03T09:56:04Z

by Aicher, Thomas J.
Call Number 796.069
Publication Date 2019
Format: Electronic Resources
Click here to view book

The Practical Guide to Managing Event Venues.

2024-05-03T09:56:04Z

by Berners, Philip, author.
Call Number 394.2068 BER
Publication Date 2018
Format: Electronic Resources
Click here to view book

The Practical Guide to Organising Events.

2024-05-03T09:56:04Z

by Berners, Philip.
Call Number 394.2068
Publication Date 2017
Format: Electronic Resources
Click here to view book

Ideological, social and cultural aspects of events [electronic resource] / edited by Omar Moufakkir and Tomas Pernecky.

2024-05-03T09:56:04Z

by Moufakkir, Omar.
Call Number 658.456 IDE
Publication Date 2014
Summary There is an ever growing importance of events in modern society and until now existing literature on events has been dominated by the economic perspective. Social and Cultural Aspects of Events addresses the social and cultural side of events and explores the role they have in fostering change and community development. It examines the transformatory function of events in the context of development studies - as phenomena that can promote and facilitate human development, including social, societal and individual change. This book provides vital and timely exploration and encourages the study of more diverse themes within event management.
Format: Electronic Resources
Click here to view book

Traditions and innovations in contemporary tourism / edited by Vasil Marinov, Maria Vodenska, Mariana Assenova and Elka Dogramadjieva.

2024-05-03T09:56:04Z

by Marinov, Vasil P., editor.
Call Number 338.4791 23
Publication Date 2018
Summary This book presents significant theoretical and empirical studies of various aspects of hospitality and tourism from the perspetives of both tradition and innovation. With thirty-nine contributors from Bulgaria, Croatia, Indonesia, Italy, Portugal, Slovenia, Switzerland, Turkey, and the USA, if offers a collection of recent regional and marketing studies. The first part is dedicated to traditional tourism and hospitality issues ranging from tourism policy and planning and management practices, through cultural even marketing to the need for more intercultural communication. Special attention is paid to new developments in specialised types of tourism and specific tourist destinations. The second part of the book deals with new developments in the tourism industry offering a range of chapters on new technologies and techniques, the modern concept of urban and city tourism development and specific new and innovative tourism types and products--back cover.
Format: Electronic Resources
Click here to view

Event tourism : concepts, international case studies, and research / Donald Getz, Ph.D., professor, school of tourism, the University of Queensland, Australia affiliated with the Norwegian school of hotel management at the University of Stavanger, Norway Donald Getz resides in Calgary, Canada.

2024-05-03T09:56:04Z

by Getz, Donald, 1949-
Call Number 658.456 GET
Publication Date 2013
Format: Books

The Routledge handbook of events [electronic resource].

2024-05-03T09:56:04Z

by Page, Stephen, 1963-
Call Number 658.456 PAG
Publication Date 2012
Summary The Routledge Handbook of Events explores and critically evaluates the debates and controversies associated with this rapidly expanding discipline. It brings together leading specialists from range of disciplinary backgrounds and geographical regions, to provide state-of-the-art theoretical reflection and empirical research on the evolution of the subject. It is the first major study to examine what events is as a discipline in the twenty-first century, its significance in contemporary society and growth as a mainstream subject area. The book is divided in to five inter-related sections. Secti
Format: Electronic Resources
Click here to view book

Food truck business [electronic resource] : step-by-step startup guide.

2024-05-03T09:56:04Z

Call Number 647.95 FOO
Publication Date 2012
Summary At over a billion dollars, the food industry is evolving, creating new trends and new opportunities for eager entrepreneurs like you. Learn how you can become a part of one of the hottest and most affordable food businesses - mobile food. From gourmet food to all-American basics and hot dog wagons to bustaurants, get the delicious details behind starting a food truck business. Led by our experts, learn how to find your food niche, follow important rules of conducting business on the road, outfit your moving kitchen, meet safety and sanitation requirements, and much more. Plus, access recipes, shopping lists, favorite equipment buys and more from practicing food truck entrepreneurs. Six trendy mobile food opportunities: cart and concession trailers, kiosks, standard and gourmet trucks, mobile catering and bustaurants; How to identify your customers and service niche; Creating your mobile menu; Choosing and outfitting your vehicle or kiosk; Licenses, zoning, parking, and other considerations; Scouting and staging for conducting business; Hiring help; Setting prices;Spreading the word; and more from choosing a business vehicle to franchising and everything in between, learn everything you need to know to get your business moving toward success!
Format: Electronic Resources
Click here to view book

On-premise catering [electronic resource] : hotels, convention centers, arenas, clubs, and more / Patti J. Shock, John M. Stefanelli, Cheryl Sgovio.

2024-05-03T09:56:04Z

by Shock, Patti J.
Call Number 642.4
Publication Date 2011
Summary The only complete, in-depth guide to contemporary on-premise catering principles and practices On-premise catering is an essential part of the fast-growing catering and events industry, and this is the only guide that covers all the essential skills and knowledge a professional needs to succeed in the field. Written by three top catering experts and educators, On-Premise Catering is the definitive guide to catering in hotels, banquet halls, wedding facilities, conference centers, private clubs, and other venues. This new Second Edition has been thoroughly updated and revised to cover modern technological trends in the industry, including online marketing, social media, and digital proposals, as well as modern décor, effective menu writing, catering in stadiums and casinos, and more.Fully updated to keep pace with current industry trends and practicesCovers all aspects of on-premise catering, from food and beverage service, room setup, and décor, to staffing, marketing, and financial controlsIdeal for caterers, event professionals, chefs working in on-premise facilities, and students in culinary, hospitality, and foodservice management programs On-premise catering requires a broad range of knowledge, from accounting and marketing basics to event coordination and management skills, and this book provides all the information students and professionals need to succeed in this exciting and dynamic field.
Format: Electronic Resources
Click here to view book

The complete guide to successful event planning [electronic resource] / Shannon Kilkenny.

2024-05-03T09:56:04Z

by Kilkenny, Shannon, 1955-
Call Number 394.2 KIL
Publication Date 2011
Summary Gathering people together for a special event is always a challenge even for the experienced planner for each event is unique. This book is designed to empower any planner to meet all challenges that surround a production. Successful events do not just happen; they are the result of hard work, creativity, awareness, and careful attention to detail. Every detail! Successful Event Planning 2nd Edition is the most thorough, concise, and easy to follow event planning book available. From the initial concept to ongoing management, this book has techniques to increase your chances of success and sy
Format: Electronic Resources
Click here to view book

The Experience Logic As a New Perspective for Marketing Management : From Theory to Practical Applications in Different Sectors.

2024-05-03T09:56:04Z

by Pencarelli, Tonino.
Call Number 658.8
Publication Date 2018
Format: Electronic Resources
Click here to view book

Representing Wine - Sensory Perceptions, Communication and Cultures.

2024-05-03T09:56:04Z

by Caballero, Rosario.
Call Number 663.200688
Publication Date 2019
Format: Electronic Resources
Click here to view book

Tourism Planning and Destination Marketing.

2024-05-03T09:56:04Z

by Camilleri, Mark Anthony.
Call Number 658.8
Publication Date 2018
Summary Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices.
Format: Electronic Resources
Click here to view book

Sport Facility and Event Management.

2024-05-03T09:56:04Z

by Aicher, Thomas J.
Call Number 796.069
Publication Date 2015
Format: Electronic Resources
Click here to view book

Transitioning to Virtual and Hybrid Events : How to Create, Adapt, and Market an Engaging Online Experience / Ben Chodor with Gabriella Cyranski.

2024-05-03T09:56:04Z

by Chodor, Ben.
Call Number 394.2068
Publication Date 2020
Format: Electronic Resources
Click here to view book

Reinventing Virtual Events : How to Turn Ghost Webinars into Hybrid Go-To-Market Simulations That Drive Explosive Attendance.

2024-05-03T09:56:04Z

by Michael, Justin.
Call Number 621.382
Publication Date 2022
Format: Electronic Resources
Click here to view book

HOSPITALITY and TOURISM : MANAGERIAL PERSPECTIVES and PRACTICES.

2024-05-03T09:56:04Z

by Pelit, Elbeyi.
Call Number 338.4791561
Publication Date 2020
Format: Electronic Resources
Click here to view book

Sales Engagement : How the World's Fastest Growing Companies Are Modernizing Sales Through Humanization at Scale.

2024-05-03T09:56:04Z

by Medina, Manny.
Call Number 658.85
Publication Date 2019
Format: Electronic Resources
Click here to view book

Working with Venues for Events : A Practical Guide.

2024-05-03T09:56:04Z

by Delaney, Emma.
Call Number XX(309391.1)
Publication Date 2017
Format: Electronic Resources
Click here to view book

Specialty Food Business : Step-By-Step Startup Guide.

2024-05-03T09:56:04Z

by Media, The Staff of Entrepreneur.
Call Number 664.02800000000002
Publication Date 2016
Summary Start a Specialty Food Business Today. We'll Show You How. The experts at Entrepreneur provide a two-part guide to success. First, find out what it takes to start, run, and grow a successful specialty food business fueled by a growing consumer demand for new tastes, cleaner ingredients, health benefits, and more convenient ways to shop and eat. Then, master the fundamentals of business startup including defining your business structure, funding, staffing and more.
Format: Electronic Resources
Click here to view book

Marketing Tourist Destinations in Emerging Economies : Towards Competitive and Sustainable Emerging Tourist Destinations.

2024-05-03T09:56:04Z

by Mensah, Ishmael.
Call Number 338.4791091724
Publication Date 2021
Format: Electronic Resources
Click here to view book

International Case Studies in Tourism Marketing /edited by Gürhan Aktaş and Metin Kozak.

2024-05-03T09:56:04Z

by Aktaş, Gürhan, ditor.
Call Number 338.4791 INT
Publication Date 2022
Format: Electronic Resources
Click to View

Special event production. The process / Doug Matthews.

2024-05-03T09:56:04Z

by Matthews, Doug.
Call Number 658.456 MAT
Publication Date 2015
Format: Books

Event Planning Business : Step-by-Step Startup Guide.

2024-05-03T09:56:04Z

by Media, The Staff of Entrepreneur.
Call Number 394.2
Publication Date 2015
Summary The experts at Entrepreneur provide a two-part guide to success. First, learn everything you need to know to become a successful event planner. Then, master the fundamentals of business startup including defining your business structure, funding, staffing and more. This kit includes:  Essential industry-specific startup essentials including industry trends, best practices, important resources, possible pitfalls, marketing musts, and more  Entrepreneur Editors' Start Your Own Business, a guide to starting any business and surviving the first three years  Interviews and advice from successful entrepreneurs in the industry  Worksheets, brainstorming sections, and checklists  Entrepreneurs Startup Resource Kit (downloadable) More about Entrepreneur's Startup Resource Kit Every small business is unique. Therefore, it's essential to have tools that are customizable depending on your business's needs. That's why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more  all at your fingertips! You'll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you're suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you'll get answers to the how do I get started?" questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you're likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Format: Electronic Resources
Click here to view book

Encyclopedia of health care management / editor, Michael J. Stahl.

2024-05-03T09:56:04Z

by Stahl, Michael J.
Call Number 362.1068 22
Publication Date 2004
Summary Includes entries for Academic degrees, Academic medical center (AMC), Access, Accreditation of hospitals, Accrual-based accounting, Accumulated depreciation, Acquisitions, Activities of daily living, Activity-based accounting, Accumulated depreciation, Acquisitions, Activities of daily living, Activity-based costing, Activity ratios, Acute care, Administrative services organization (ASO) Adopter categories, Advanced health care directives, Adverse drug reaction (ADR), Adverse event (AE), Adverse selection, Advertising, Affirmative action in employment, Age discrimination in employment, Aging society, Aid to Families with dependent children (AFDC), Alliances, Allied health professional, Alternative evaluation, Alternative medicine (complementary medicine, integrative medicine, unconventional medicine), Ambulatory care, American Board of Medical Specialties (ABMS), American Board of Preventive Medicine (ABPM), American College of Healthcare Executives (ACHE), American Dental Association (ADA), American Hospital Association (AHA), American Medical Association (AMA), American Nurses Association (ANA), American Public Health Association (APHA), American Red Cross (ARC), Americans With Disabilities Act (ADA) of 1990, Annual percentage rate (APR), Assets, Asset turnover ratios, Assurance of compliance (Federal wide assurance, FWA), Atmospherics, Authority, Autonomous health care plan/structure, Autonomous work groups, Average collection period (ACP), Backward vertical integration, Bad debt loss, Balanced Budget Act (BBA) of 1997, Balanced Scorecard and health care, Balance sheet, BCG portfolio analysis, Bed occupancy, Belmont Report, Benefit and cost analysis, Benefit segmentation, Billing, Billing fraud, Biotechnology, Bioterrorism, Birthing center, Blinding. Blue Cross and Blue Shield (BCBS), Boards of directors, Boards of health, Book value, Brand awareness, Brand equity, Breakeven analysis, Bureau of Labor Statistics (BLS), Business plan, Business valuation, Buyer behavior, Canadian health care system, Capacity and capacity utilization, Capital asset pricing model, Capital financing, Capital asset pricing model, Capital financing, Capital investment, Capitalization ratios, Capital structure, Capitation/Capitated health plans, Care management, Care maps, Carve-outs, Case management, Case mix, Case rate reimbursement, Case report form (CFR), Cash and cash equivalents, Cash basis of accounting, Cash flow, Cash management, Centers of Medicare and Medicaid services, Changing corporate culture, Charismatic leadership, Charity care, Chief medical officer/medical director, Chronic disease, Civil Rights Acts of 1964 and 1991, Claim, Claims made coverage Claims management, Clinical decision making, Clinical investigation, Clinical pathways (Care Maps or critical paths), Clinical practice guidelines/pathways, Clinical research, Clinical trails Closed systems, Coalitions (business), Code of ethics, Collaborative partnership, Collection float, Collective bargaining, Common cause variation, Common stock, Community-based hospital, community health, Community health status indicators, Community rating, Comparative advertising, Comparative statics, compensating differentials, Compensation systems, competitive advantage, Competitive bidding Competitive equlibrium, Competitive strategy and groups, Competitor analysis, Complementary medicine, Complementary product, Compliance, Component car, Compound growth rate, Compound interest method, Compressed workweeks, Concentric diversification, Conflict management. Conglomerate diversification, Consent, Consolidation, Consumer, Consumer adoption process, Consumer choice and demand, Consumer Choice health purchasing group, Consumer perception of service, Consumer Price Index (CPI), Consumer satisfaction surveys, Contingency planning, Continuity of care, Continuous quality improvement (CQI), Contraction strategy, Contract research organization (CRO), Contractual Adjustments, contribution margin, control chart, Control group, Cooperation strategies, Co-opetition, Corporate cost of capital, Corporate culture, Corporate governing board, Cost-based reimbursement, Cost-benefit analysis (CBA) Cost effectiveness, Cost leadership strategies, Cost of capital, cost shifting, Cost-utility analysis, Credentialing, Credit rating, Critical success factors, Culture and culture change, Culture and strategy, Current assets, Current assets/liabilities, Customer perceptions, Customer relationship management (CRM), Customer satisfaction rating, customer satisfaction research, Customersʼ consequences, Customersʼ desired purpose or goals, Customer value, Database, Database marketing, Database server, Bata management, Days cash on hand, Days in accounts receivable, Debt, Debt financing, Debt Service coverage, Decentralization of decision making, Decision, Decision support systems, Declaration of Helsinki Laws, Decline stage of product life cycle, Deductibles, Default, Defender, Demand, Demographics, Demographic segmentation, Depreciation, Derived demand, Differentiation strategies, Diffusion of innovation, Direct marketing, Directorʼs and officersʼ liability, Discontinuous change, Discounted cash flows, Disease management, Disenrollment, Disproportionate share hospital (DSH), Diversification strategies, Divestiture strategies, Dividends, Divisional structure. Division level strategies, Double blinding, Downsizing, Drug coverage, Durable powers of attorney for health care, (DPAHC), Early adopters, Earnings before interest and taxes (EBIT), Economic order quantity (EOQ), Economies of scale, Effective dose, Efficacy, E-health, Elasticity of demand Elder care, Electrocardiogram (EKG ECG), Electronic billing, Electronic claims, Electronic commerce, Electronic data interchange (EDI), Electronic medical record, Electronic patient record, Emergency room (ER), Emergent strategy Employee absenteeism, Employee assistance program (EAP), Employee benefits, Employee compensation, Employee health, Employee orientation programs, Employee recruitment, Employee retention, Employee Retirement Income Security Act (ERISA), Employee rights, Employee selection and hiring, Employee stock ownership plan (ESOP), Employee turnover, Employment discrimination, Employment interview, Employment law, Employment references, Employment testing, Empowerment (delegation of authority), Encryption, End of life care, Enrollee, Enrollment, Enterprise resource planning (ERP) in health care, Entitlement programs, Environmental analysis, Environmental health science, Epidemiology, Episodes of care, Equal Employment Opportunity Commission (EEOC), Equal Pay Act, Equity, Equity capital, Ethical code, Ethical drugs, Ethical issues faced by managers, Ethics committee, Ethics officer, Evidence based medicine (EBM), Excess capacity, Excess liability coverage, Excess of revenues over expenses, Exclusion criteria, Exclusive distribution, Exclusive provider organization (EPO), Executive compensation, Executive Order 11246 on Affirmative Action, Expansion strategies. Expected rate of return, Expenditure on health care, Exposure, Extended product portfolio matrix, External capital, External environmental analysis, Facilities management, Factoring of accounts receivable, Fair employment and public policy, False claim, Family and Medical Leave Act (FMLA), Family oriented care, Favorable selection, Feasibility study, Federal regulating agencies, Fee for service (FFS) payment, Financial performance indicators (FPIs), Financial statements, First mover advantage (FMA), Fixed costs, Flextime, Float management, Flowchart, Focus strategies, Food and Drug Administration (FDA), Forecasting, Formulary, For profit hospital, Forward vertical integration, Franchising, Free cash flow, Full price of medical care, Full time equivalent (FTE), Functional structures, Fund balance, Fundraising, Future value, Gatekeepers, General environment, Generally accepted accounting principles (GAAPs), Generic drugs, Generic strategies, Genomics, Geographic boundaries of service area, Geographic information system (GIS), Global blood safety projects, Goal, Goal setting, Good clinical practices (GCPs), Goodwill, Governance, Governing boards, Graduate medical education (GDP), Group behavior, Group norms, Group performance, Groupthink, Growth stage of product life cycle, Hacker, Harvesting strategies, Health, Health behavior, Health care, Health care agent, Health care as luxury goods, Health care environment, Health care goods and services continuum, Healthcare Financial Management Association (HFMA), Health Care Financing Administration (HCFA), Health care in China, Health care in Eastern Europe, Health Care provider, Health care proxy, Health care reform, Health care service operations, Health care services, Health care utilization.
Format: Electronic Resources
Click to view here