Search Results for Small business - Narrowed by: Strategic planning.

Strategic marketing planning for the small to medium-sized business [electronic resource] : writing a marketing plan / David W. Anderson.

2024-05-21T01:32:29Z

by Anderson, David W.
Call Number 658.8 23
Publication Date 2012
Summary Regrettably, 80% of small to medium-sized businesses fail within 2 years of their inception. Ninety percent of businesses close after 10 years of operation. Although there may be many reasons, the lack of a strategic, actionable, and measurable marketing plan is often the underlying cause. Marketing a business in today's extremely competitive marketplace is difficult at best. Money is tight. Customers are more demanding. Moreover, the vast array of strategic and promotional alternatives available to business owners and marketers can be perplexing, confusing, and frustrating.
Format: Electronic Resources
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Dynamic strategies for small businesses [electronic resource] / Sviatoslav Steve Seteroff and Lydia Guadalupe Campuzano.

2024-05-21T01:32:29Z

by Seteroff, Sviatoslav Steve.
Call Number 658.022 22
Publication Date 2010
Summary Formulation of a strategic plan for small business can be an envigorating experience for the small business owner. The potential for reducing costs, and time consuming practices, can be eliminated by implementing this innovative dynamic strategies model. The tools of analysis are straight forward and can be applied by any individual. This book will assist you in developing a viable strategic plan for your business that will be brief, clear, concise, and easily understood. The benefits of the dynamic strategies model may increase commitment to excellence, effectiveness of performance, and profits. An innovative approach to empowering the employees of an organization is presented. This dynamic approach assists in building a holistic organizational culture that fosters commitment across all levels of the organization. This book is a blend of traditional techniques with a new perspective of strategy. It is important to remember that it is people that make the difference, and we must never forget that although we manage things, we must lead people.
Format: Electronic Resources
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Strategic planning [electronic resource] : fundamentals for small business / Gary L. May.

2024-05-21T01:32:29Z

by May, Gary L.
Call Number 658.4012 22
Publication Date 2010
Summary "This book is about the fundamentals of strategic planning for the small business owner and his or her leadership team. Strategic planning is an essential process for every size business. While large businesses may have more resources and time to devote to strategic planning, small businesses have the advantage of being close to their stakeholders and the ability to move quickly"--Resource description page.
Format: Electronic Resources
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