Search Results for Strategic planning - Narrowed by: Special events -- Planning.SirsiDynix Enterprisehttps://wait.sdp.sirsidynix.net.au/client/en_US/WAILRC/WAILRC/qu$003dStrategic$002bplanning$0026qf$003dSUBJECT$002509Subject$002509Special$002bevents$002b--$002bPlanning.$002509Special$002bevents$002b--$002bPlanning.$0026ps$003d300?dt=list2024-05-15T11:32:06ZStrategic event leveraging models, practices and prospects Vassilios Ziakas.ent://SD_ILS/0/SD_ILS:2989162024-05-15T11:32:06Z2024-05-15T11:32:06Zby Ziakas, Vassilios, author.<br/>Call Number 394.2 ZIA<br/>Publication Date 2022<br/>Format: Electronic Resources<br/><a href="http://ezproxy.angliss.edu.au/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=3073761">Click here to view</a><br/>Marketing destinations and venues for conferences, conventions and business events / Rob Davidson, Tony Rogers.ent://SD_ILS/0/SD_ILS:230402024-05-15T11:32:06Z2024-05-15T11:32:06Zby Davidson, Rob.<br/>Call Number 658.456 DAV<br/>Publication Date 2006<br/>Summary Marketing Destinations and Venues for Conferences, Conventions and Business Events" covers key areas in marketing and promotion such as: trends and issues in destination and venue marketing; strategic marketing planning, ROI and strategy evaluation; destination and venue selling strategies; and future challenges, opportunities and supply-side developments.<br/>Format: Books<br/>Event policy [electronic resource] : from theory to strategy / Malcolm Foley, David McGillivray and Gayle McPherson.ent://SD_ILS/0/SD_ILS:338572024-05-15T11:32:06Z2024-05-15T11:32:06Zby Foley, Malcolm.<br/>Call Number 658.456 FOL<br/>Publication Date 2011<br/>Summary As the event management field expands, there has been an emergence of a distinctive 'events' policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation. Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management. Its main aim is to locate the phenomena of events (and festivity) within a theoretical and strategic framework and, in doing so, demonstrate the links between the development of events in policy-making and the theoretical exploration of th<br/>Format: Electronic Resources<br/><a href="http://angliss.eblib.com.au/patron/FullRecord.aspx?p=957259">Click here to view book</a><br/>Event tourism : concepts, international case studies, and research / Donald Getz, Ph.D., professor, school of tourism, the University of Queensland, Australia affiliated with the Norwegian school of hotel management at the University of Stavanger, Norway Donald Getz resides in Calgary, Canada.ent://SD_ILS/0/SD_ILS:1233042024-05-15T11:32:06Z2024-05-15T11:32:06Zby Getz, Donald, 1949-<br/>Call Number 658.456 GET<br/>Publication Date 2013<br/>Format: Books<br/>