por
Camilleri, Mark Anthony.
Signatura topográfica preferida
658.8
Fecha de publicación
2018
Resumen
Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices.
Formato:
Recursos electrónicos
Relevancia:
170075.8281
por
Rahman, Muhammad Shoeb-Ur.
Signatura topográfica preferida
338.4791
Fecha de publicación
2020
Formato:
Recursos electrónicos
Relevancia:
155254.7656
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por
Mason, Peter.
Signatura topográfica preferida
XX(154743.1)
Fecha de publicación
2015
Resumen
Tourism Impacts, Planning and Management is a unique text, which links these three crucial areas of tourism - impacts, planning and management.Tourism impacts are multi-faceted and therefore are difficult to plan for and manage. This title looks at all the key players involved - be they tourists, host communities or industry members - and considers a number of approaches and techniques for managing tourism impacts successfully.Now in a third edition, this bestselling text has been fully revised to include: New material on: terrorism, sustainability, climate change, sex tourism, heritage touris
Formato:
Recursos electrónicos
Relevancia:
143753.4688
por
Mason, Peter Geoffrey.
Signatura topográfica preferida
338.4791068 MAS
Fecha de publicación
2003
Formato:
Libros
Relevancia:
143747.1875
por
Mason, Peter Geoffrey.
Signatura topográfica preferida
338.4791068 MAS
Fecha de publicación
2008
Resumen
"'Tourism Impacts, Planning and Management' is a unique text, which links these three key areas of tourism: impacts, planning and management. Tourism impacts are multi-faceted and therefore are difficult to plan for and manage. This book looks at all the key players involved - be they tourists, host communities or industry members - and considers a number of approaches and techniques for managing tourism successfully. Now in a second edition this bestselling text has been fully updated to include updated statistics and case studies, including new cases on tourism planning in Dubai, Antarctic/Arctic visitor management, wilderness area management in Montana, 7/7 bombings in the UK and terrorism in Egypt. It also includes new material on governments and planning, the role of tour guides, interpretation, information technology, crisis management and terrorism. Divided into four parts, this text discusses: * The growth, development and impacts of tourism * Tourism planning and management: concepts, issues and key players * Tools and techniques in tourism planning and management: education, regulation and information technology * The future of tourism planning and management: issues of sustainability and the future Up-to-date, international case studies are used to illustrate and provide a real-life context for the theories discussed. Exercises are also included to consolidate learning." -- Publisher's website.
Formato:
Libros
Relevancia:
143746.9531
por
Mason, Peter, 1951- author.
Signatura topográfica preferida
338.4791 MAS
Fecha de publicación
2016
Formato:
Recursos electrónicos
Relevancia:
143744.3438
por
Dredge, Dianne.
Signatura topográfica preferida
338.479194 DRE
Fecha de publicación
2007
Resumen
Contains excellent coverage of topics, including chapters on trends, perspectives, and practice, indigenous tourism, local tourism, and protected areas. Two practical features in each chapter illustrate and reinforce chapter content.
Formato:
Libros
Relevancia:
134472.2813
por
Harris, Peter.
Signatura topográfica preferida
XX(155979.1)
Fecha de publicación
2011
Formato:
Recursos electrónicos
Relevancia:
134470.7500
por
Travis, Anthony S.
Signatura topográfica preferida
910.684
Fecha de publicación
2011
Resumen
Providing a wide range of case studies in sustainable tourism planning, this authoritative work presents cases at both international and national levels as well as on a regional, sub-regional, urban, local and site scale. Drawing on the author's world-wide experience and with contributions from professionals in the field, this book takes a comparative approach relating to different economic, political and temporal dimensions, examining established initiatives both in the context of the standards of the time and from a modern perspective looking back. With an emphasis on sustainability, this unique collection is an essential resource for tourism planners, researchers and students.
Formato:
Recursos electrónicos
Relevancia:
126776.6172
por
Hall, Colin Michael, 1961-
Signatura topográfica preferida
338.4791 HAL
Fecha de publicación
2000
Formato:
Libros
Relevancia:
126775.4297
por
Mandić, Ante.
Signatura topográfica preferida
910.684
Fecha de publicación
2022
Formato:
Recursos electrónicos
Relevancia:
126772.2813
por
Hall, Colin Michael, 1961-, uthor.
Signatura topográfica preferida
338.4791 HAL
Fecha de publicación
2008
Resumen
"The second edition of this highly-regarded text provides a fresh and stimulating introduction to tourism planning at global, regional and local levels. It stresses that planning is most effectively understood by conceptualising the wider context alongside examining the analysis and application of planning tools. Thematically underpinned by the need for sustainability, the author argues that tourism planning, policy, and development are best conducted by embracing the relational structure of governance as part of a more sophisticated and contextual approach."--BOOK JACKET.
Formato:
Letra normal
Relevancia:
126771.3594
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