por
Dannaher, Brenden.
Signatura topográfica preferida
TR DVD 658.022 STA
Fecha de publicación
2004
Resumen
Using small business case studies, this program examines key business functions including marketing, accounting and finance, operations and employment relations and how these functions are interdependent. The small businesses include a massage & natural therapy clinic and teahouse, a picture framing business, a restaurant, a fruit cake & shortbread shop and a company manufacturing sporting accessories.
Formato:
Otros
Relevancia:
0.3198
2.
por
Lovering, Matthew.
Signatura topográfica preferida
TR DVD 647.95068 DAY
Fecha de publicación
2005
Resumen
"There are many roles to play in operating a small business successfully. This case study presents an overview of what is involved in running a cafe? such as; a typical day, customers, products, staff, legalities and regulations, operations and location and marketing. It provides a valuable insight into the priorities of a small business owner, operating within the framework of regulations, customer demands and fierce competition."
Formato:
Libros
Relevancia:
0.2942
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por
Video Education Australasia
Signatura topográfica preferida
TR DVD 658.800994 MAR
Fecha de publicación
2001
Resumen
Small businesses often focus on a very specific market niche. It helps them stand out in the crowded streetscape of shops. This case-study compares retail operations of two shops run by two brothers in two very different locations using a common product base - textiles imported from Guatemala. An expert in small business management assesses the marketing approach of the company and discusses more effective marketing strategies.
Formato:
Otros
Relevancia:
0.2942
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