par
Seidel, Paul.
Numéro de rayon préféré
TR DVD 380.14591 UPS
Date de publication
2008
Résumé
"The key to a successful, growing business is the ability of staff to successfully upsell products and services. But how do we do this? In this program we define a product, ask how a service differs from a product, examine the marketing concept and go through the process of upselling to add value and training staff to upsell. A valuable look at getting the most from products and services in this vital industry"--Container.
Format :
Autre
Pertinence:
0.2261
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Numéro de rayon préféré
647.068 23
Date de publication
2015
Résumé
New Perspectives in Hospitality Management is a unique collection of articles that represent the very highest level of scholarship in the sphere of hospitality research. The articles published in this collection identify some emergent themes that have subsequently established themselves as key trends among academics in the field.
Format :
Ressources électroniques
Pertinence:
0.1485
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